Copywriter

Zero Studios•Los Angeles, CA

1d•$65,000 - $95,000

About The Position

As a Copywriter at Zero, your primary focus is to develop thoughtful, original ideas that are on strategy. Conceptualize the emotional “why” behind brands and how to express it across all creative media. Your specialty is written and verbal communication, but as a Strategist it’s imperative to think beyond your medium, developing a platform and brand world that is extendable across disciplines. Develop the persona, set the voice & tone, and provide thoughtful copy explorations that are actionable against brand goals, reflective of the target audience, and culturally aware. From naming to marketing email subject lines and global ad campaigns, you’re responsible for developing copy that speaks the brand’s language and offers a fresh new perspective within the brand’s industry. Whether developing the brand tone or working within a set of established guidelines, you are able to plug into the brand mindset and articulate it. Impeccable attention to detail, understanding, and skill as it relates to grammar and spelling are required. Ability to modulate your voice to fit a variety of personas/brands is a must. With a focus on the digital landscape, you are required to stay up to date on fast-moving trend cycles and culturally relevant topics to understand what will resonate with brands online and help you succeed in this role. You have a natural affinity and passion for the internet and will consistently bring this awareness and thinking to the team at large. You’ll be expected to approach the day-to-day with a positive, solutions-oriented mindset. We believe the traits of kindness, respect, and empathy are vital to the role, and a high degree of collaboration and entrepreneurial thinking will be key to success.

Requirements

An affinity for being online and a passion for the internet and cultural trends
Attention to detail, understanding, and skill as it relates to grammar and spelling
Ability to modulate your voice to fit a variety of personas/brands
Keen eye for detail and a high degree of familiarity with internet trends
Curiosity and a willingness to learn in a fast-paced environment
Proactive, taking initiative and responsibility for tasks
3 to 5 years of cumulative experience writing brand copy or for social clients

Responsibilities

Contribute to the social media discovery phase through market research, audience interviews, and any additional tactics that add value
Social research, social media audits, social listening, platform/channel determination, messaging, and target audience identification
Collaborating in brainstorming workshops with the creative and social teams to concept and execute content that drives engagement, which is in brand voice
Develop presentations that clearly and effectively tell the story of our work, collaborate with the team on creating those presentations, and present the work to our clients
Collaborate with the creative and social leads to define the unique voice and tone of the brand
Independently write copy for social posts and videos across various social platforms and channels
Collaborate closely with UX and Visual Designers on brand applications such as packaging, website, emails, and other media to support the brand world
Work closely with PMs to define website language and a systematic approach to writing copy across medium to highly in-depth sites
Collaborate closely with the creative and social leads to write social copy
Effectively manage your time to meet internal deadlines and goals
Approach every project with a solutions-oriented mindset, clear purpose and ensure all executions meet business and user goals
Collaborate with the team to develop brand strategies that are unique to the market, ownable to the brand, and can be used to guide all creative work
Developing brand voice and tone at a high level, inclusive of taglines, headlines, and copy
Assist in developing and presenting brand presentations in conjunction with the team
Collaborating with clients to make any needed refinements
Be a contributing and collaborative part of the creative team in developing campaign concepts and ideas for clients
Participate in developing campaign strategies, helping develop key communication points and defining target audiences
Concept creative platforms and ideas that are on brand and on strategy, write copy and headlines that align with those creative platforms
Write any caption copy for paid social ads and all other copy for advertising tactics

Benefits

Multiple medical plans with up to 80% of premiums covered by Zero
Multiple dental plans fully covered by Zero
Three weeks (15 days) vacation
Seven days of paid sick time
Twelve paid holidays
Paid holiday break between Christmas and New Years
Short Term Disability Insurance
401(k) with match after (3) months of full-time regular employment
Charitable Match & Employee Milestone Programs
Commuter Benefits
Additional benefits are available with details provided upon request or during onboarding