Copywriter

Slate Auto•Troy, MI

About The Position

At Slate, we’re building safe, reliable vehicles that people can afford, personalize and love—and doing it here in the USA as part of our commitment to reindustrialization. The spirit of DIY and customization runs throughout every element of a Slate, because people should have control over how their trucks look, feel, and represent them. | WHO WE ARE LOOKING FOR Copywriter An intellectually curious grammar guru and fan of the oxford comma. A natural storyteller who can come up with campaign ideas and crank out headlines. An idea-engine with a flair for imagination and grasp of reality. Must be comfortable writing short- and long-form, for a range of channels and executions. The ideal candidate is a self-starter who’s used to juggling multiple projects in a fast-paced environment. You must have the communication and interpersonal skills to work effectively both independently and within a team. Plus all the usual passionate, detail-oriented, humility stuff. Seriously. No job is below anyone on our team. The deadlines are quick, the work is rewarding, and the people are awesome. We’re looking for someone who takes the work seriously but not themselves. As Copywriter, you will report directly to the Head of Creative. If you have a flair for making the complicated simple, the simple interesting, and the interesting impossible-to-ignore, drop us a line.

Requirements

Bachelor’s degree or experience in marketing, advertising or a related field
5+ years of proven copywriting experience in-house or at an agency
Superior verbal, written and listening communication skills
Experience with message concept and development and writing in different media
Able to work both independently and within a highly collaborative environment
A knack for using feedback to make your work even better
Comfort working in Microsoft 365 including Power Point, Word, Excel.
Ability to manage multiple projects from ideation to production, through post-production and delivery

Nice To Haves

Figma is a bonus.
A love of automotive is helpful but not necessary

Responsibilities

Write attention-getting headlines, compelling content, and shareworthy social
Extend campaign concepts and ideas into physical and digital channels
Partner with designers and art directors to ensure copy and visuals work hand-in-hand and are on-brand
Brainstorm concepts, stunts, and brand acts
Pivot between projects, balancing work against competing deadlines
Clearly articulate and present concepts/ideas, in written and verbal form
Ensure brand voice and tone is consistent across all touchpoints
Support marketing team with editing, revising, and proofreading
Be part of a scrappy creative team who advocates for smart, disruptive ideas
Be an integral part of a growing creative team that’s defining a new auto brand
Have finger on the pulse of pop-culture as well as industry trends