Copywriter

Critical Mass•Los Angeles, CA

41d•Onsite

About The Position

As a Copywriter, you are a short storyteller who loves to collaborate with creatives and strategists to bring a digital voice to life. You’ve got the basics of site copy, banner ads and direct e-mails. Crafting short-form narratives for campaign creative is where you shine. This role will need all of that and still ask you to make the structure of your copy repeatable, flexible and more personalized than ever before. You’ve got a well-rounded knowledge of the broader industry—social media, usability, online marketing, and traditional advertising. Grasping communication challenges and devising imaginative solutions that are both brilliant and on-brand is what you do.

Requirements

2+ years’ experience as a copywriter in an agency environment—including experience with interactive media, social media, and direct marketing
A keen enthusiasm for and demonstrable understanding of Web trends and technologies
Exceptional writing skills, including the ability to write in a range of voices and styles for varied projects with diverse audiences
An ability to work on multiple projects simultaneously and effectively juggle diverse writing demands
Demonstrated communication skills and a meticulous eye for detail

Responsibilities

Collaborate with creative team members to determine the conceptual and copy direction
Participate in strategic brainstorming, campaign development, creative brief development and creative execution of campaigns
Interact with project teams to understand business objectives and audience demographics
Translate creative direction and copy points from creative briefs into engaging and effective copy concepts
Maintain high standards of copywriting and exercise quality control
Work on multiple projects simultaneously