Copywriter, Social Media
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About The Position
The GEICO Marketing Social Team is looking for a Social Media Copywriter to create content, manage and maintain GEICO's brand voice on social media, and drive engagement of one of the nation's most recognized and beloved brands. The Social Media copywriter will be instrumental in translating the power and relevance of the GEICO brand onto social media platforms. We are looking for a candidate with exceptional writing and technical skills to write media copy on social platforms. The social media copywriter's responsibilities include concepting social media content in line with strategic audience and brand direction. You will constantly update relevant social media pages, create work that is on-strategy and targeted to the right audiences, and create rapid response content to leverage cultural trends. You will be partnering with the Social Designer and Community Manager to build content against our social media calendar and build to fulfil brand and performance objectives on social. You take an always-on, active approach to exposure, engagement and research on emerging platforms to lead the GEICO brand on social. This role reports into the Social Content Strategist.
