Coordinator, Brand Marketing

About the position

The Brand Marketing Coordinator will report to the Senior Manager of Brand Marketing and support a highly motivated marketing team within Universal Television Entertainment Group, with a primary focus on Bravo. This role involves coordinating, brainstorming, developing, and executing comprehensive marketing campaigns for original series in collaboration with cross-functional teams. The ideal candidate is a proactive and detail-oriented self-starter who excels in a fast-paced setting, thinks creatively and strategically, and has a strong passion for television entertainment and marketing. A minimum of 2 years of relevant experience is required.

Responsibilities

• Help develop buzzworthy, strategic and targeted promotional campaigns to support original programming and brand initiatives, including but not limited to on-the-ground activations & events, content development, partnerships and influencer marketing
• Assist in the development of promotional briefs, creative briefs, presentation decks and campaign recap decks to be shared with internal and external partners
• Work collaboratively with various internal departments in executing all aspects of campaigns (brand strategy, social, digital, publicity, marketing creative and production, research, programming, legal, and multiplatform media)
• Serve as main point of contact for marketing asset requests for assigned projects, by coordinating logistics and overseeing timelines and deliverables
• Collaborate with Peacock to support broader Bravo streaming marketing initiatives
• Support the team on projects that align with and further NBCU’s key priorities and goals, including but not limited to initiatives across Sports, NBC, and Peacock
• Provide support for the planning, implementation, and execution of consumer engagement promotions, activations, and partnerships with flawless attention to detail (e.g. researching competitive landscape, brainstorming activation campaigns, and managing overall events calendar)
• Liaise with external vendors and agencies on delivering campaign assets and facilitating approvals
• Assist Brand Marketing team with company-wide efforts that are of priority each quarter
• Manage tasks related to the department budget, including processing and tracking all vendor invoices for payment, new vendor set-up, managing department related expenses
• Coordinate logistics for meetings and presentations
• Conduct research on request and maintain a general awareness of industry trends, formats, talent, competitive environment and unique opportunities

Requirements

• Bachelor's Degree
• Minimum 2 years of administrative or applicable experience in marketing, advertising, promotions, or television/entertainment
• Proficient in MS Word, Excel, PowerPoint, Outlook, and Slack

Nice-to-haves

• Diligent and resourceful critical thinker who maintains a strong sense of ownership and accountability
• Exceptional organizational skills with the ability to handle multiple projects and assignments concurrently
• Excellent written and verbal communication skills
• Extraordinary attention to detail
• Listening skills; ability to understand assignments and complete them with minimal follow up from assigned leaders
• Collaborative with a can-do attitude, ability to work as a team player who builds effective working relationships
• Proactive self-starter who shows initiative
• Personally, and professionally self-aware and emotionally intelligent
• Solution oriented; ability to strategically and creatively problem-solve
• Ability to interact with all levels of personnel, internal and external; calm, friendly and professional demeanor always
• Must exercise a high level of discretion in handling confidential and sensitive information
• Genuine interest in TV entertainment across multiple genres with a passion for pop culture
• Experience with budget coordination, project management, basic administrative tasks, and presentation building

Benefits

• Medical, dental and vision insurance
• 401(k)
• Paid leave
• Tuition reimbursement
• A variety of other discounts and perks