Content Strategist and Managing Editor

Community Health NetworkIndianapolis, IN

About The Position

The Content Strategist and Managing Editor partners across Community Health Network’s marketing, communications, and digital teams to lead the planning and development of digital ‑ first content that supports organizational priorities, service line goals, and a consistent brand presence. This role identifies and shapes stories from clinical and business partners, manages a rolling 12 ‑ month editorial calendar, and ensures content alignment across channels. The position optimizes content using performance data, SEO/SEM and emerging AI ‑ driven search insights, while monitoring industry trends and competitive activity to drive continuous improvement. Through close collaboration with internal stakeholders, this role helps shape how Community Health Network is represented across digital platforms and advances the organization ’ s content strategy.

Requirements

  • Bachelor's degree required
  • 10+ years of experience in content strategy, marketing, and communications
  • 10+ years of experience in complex and regulated organizations
  • Proven ability to translate complex clinical, technical, and regulatory information into clear content
  • Experience creating and optimizing digital-first content
  • Strong project management and editorial calendar experience
  • Knowledge of SEO/SEM, AI-driven search, and digital content trends
  • Strong written and verbal communication skills
  • Proficient in Microsoft Suite
  • Ability to collaborate effectively and work under pressure

Nice To Haves

  • APR certification preferred

Responsibilities

  • Lead the planning and development of digital-first content
  • Identify and shape stories from clinical and business partners
  • Manage a rolling 12-month editorial calendar
  • Ensure content alignment across channels
  • Optimize content using performance data, SEO/SEM and emerging AI-driven search insights
  • Monitor industry trends and competitive activity to drive continuous improvement
  • Shape how Community Health Network is represented across digital platforms
  • Advance the organization’s content strategy
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