Content Marketing Coordinator

strategic HR, inc.Cincinnati, OH
311d

About The Position

Career Opportunity: Content Marketing Coordinator with the Better Business Bureau (BBB) in Cincinnati, Ohio. Are you passionate about making a difference? Do you thrive in dynamic environments where your creativity and strategic thinking can shine? If so, join BBB Cincinnati! BBB Cincinnati is looking for a Content Marketing Coordinator to join our Marketing and Brand Engagement team. In this role, you'll be at the forefront of all content strategy and creation. You’ll collaborate with a passionate team of marketing, creative, and data analysis professionals who all have the same goal of championing the BBB’s mission for an ethical marketplace.

Requirements

  • A Bachelor’s degree in Marketing, Communications, Journalism, Writing, or related field.
  • Proficiency in Microsoft Office suite, Core CMS, Email/Digital marketing platforms, AEM, Slack, Hootsuite, Canva, and other relevant marketing tools.
  • Exceptional written and verbal communication skills.
  • Active social media presence with a knack for creating engaging content.
  • Expertise in social media, strategy, content development, and execution.
  • Exhibit sound understanding of all social media platforms both strategically and how to execute.
  • Ability to pivot and stay calm in a fast-paced marketing department.
  • Ability to thrive in an office environment with multiple projects and deadlines while staying organized.
  • A strategic and creative mindset, curiosity, and a passion for ethics.
  • Understanding of AI tools to help with workload, efficiency, keeping abreast of what is new, and excitement coming in the world of marketing and brand engagement.
  • Remain neutral and not show any bias.

Responsibilities

  • Create engaging content: Develop compelling written and visual social media, website, email, and print collateral content.
  • Own social media strategy through execution: From building strategic roadmaps to creating content calendars and customer journeys to managing community engagement on all our social media platforms.
  • Be the brand ambassador: Ensure that all internal and external content is on brand, consistent, and accurate. You will have oversight to ensure all content meets International Association of BBB standards.
  • Be the brand storyteller: Strong storytelling skillset and an organized strategic mindset, thinking about the work as an ecosystem not a series of tasks. Confidence to develop a cohesive brand story across all platforms.
  • Collaborate: Work with an external design/creative agency and internal marketing team on multiple creative campaigns and ad hoc projects.
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