Content Marketing Associate (Remote)

Ezcater • Boston, MA

22d • $63,000 - $79,000 • Remote

About The Position

ezCater is the leading food for work technology company in the US, connecting anyone who needs food for their workplace to over 100,000 restaurants nationwide. For workplaces, ezCater provides flexible and scalable solutions for everything from recurring employee meals to one-off meetings, all backed by 24/7 customer service with real humans. ezCater also enables companies to manage their food spend in a single, customizable platform. For restaurant partners, ezCater helps them grow their business by bringing them more orders and new high-value customers. We're backed by top investors including Insight, Iconiq, Lightspeed, GIC, SoftBank, and Quadrille. We're seeking a detail-oriented and creative Content Marketing Associate to join our team. In this role, you'll be responsible for creating, editing, and managing content that drives traffic, engagement, and leads for ezCater. You'll collaborate with agencies, freelancers, and internal teams to ensure our content is high-quality, on-brand, and optimized for search engines. Additionally, you'll play a key role in updating and optimizing existing content to improve visibility and citations in large language models (LLMs). If you're passionate about content marketing, have a knack for storytelling, and love diving into data to inform your work, we'd love to hear from you.

Requirements

• 1-2 years of experience in content marketing, copywriting, or a related field.
• Strong writing and editing skills with a keen eye for detail.
• Proficiency in SEO best practices and tools like BrightEdge, Google Analytics, and Google Search Console.
• Experience with WordPress, Canva, and content management systems.
• Analytical mindset with the ability to interpret data and turn insights into action.
• A proactive, collaborative, and creative approach to problem-solving.

Nice To Haves

• Familiarity with HubSpot and Sigma is a plus.
• Knowledge of LLMs and their impact on content visibility is highly desirable.

Responsibilities

• Content Creation & Editing: Write detailed briefs for agency and freelance writers to ensure alignment with our brand voice and goals. Edit copy from agencies and freelancers to maintain quality and consistency. Write and edit blog content for ezCater's LunchRush blog, ensuring it's engaging, informative, and optimized for SEO.
• Content Optimization for LLMs: Update and optimize existing content to improve visibility and citations in large language models (LLMs). Stay informed about the evolving landscape of LLMs and AI-generated content overviews, ensuring our content remains relevant and discoverable.
• SEO & Analytics: Leverage a strong working knowledge of SEO and GEO best practices to optimize all content. Use tools like BrightEdge, Google Analytics, Sigma, and Google Search Console to track performance and identify opportunities for improvement. Produce monthly reports on content performance using data platforms such as BrightEdge, Sigma, Google Analytics, and HubSpot.
• Content Publishing & Design: Publish blog content on WordPress, ensuring proper formatting and functionality. Create graphics in Canva as needed to support blog posts and other content initiatives.
• Innovation & Best Practices: Stay up to date on the latest trends, tools, and innovations in content marketing, especially as they relate to LLMs and AI-generated content. Share learnings and insights with the team to continuously improve our content strategy.

Benefits

• Market competitive salary, stock options that you'll help make worth a lot, 12 paid holidays, flexible PTO, 401K with ezCater match, health/dental/FSA, long-term disability insurance, mental health and family planning resources, remote-hybrid work from our awesome Boston office OR your home OR a mixture of both home and office, a tremendous amount of responsibility and autonomy, wicked awesome co-workers, Relish (and many more goodies) when you're in our office, and knowing that you helped transform the food for work space.

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level
• Education Level: No Education Listed
• Number of Employees: 501-1,000 employees