Kin Insurance-posted 3 months ago
Full-time • Mid Level
501-1,000 employees

Kin is redesigning insurance to be smarter, faster, and centered on the customer. We use intelligent pricing, offer seamless bundling, and make every step (from purchasing, servicing to claims) simple and friction-free, especially in the places traditional insurers often ignore. We empower people to protect what matters most, starting with their homes and expanding to all they value, in a world where climate risks, rising costs, and outdated systems leave too many behind. Our approach has fostered amazing growth, attracted marquee investors, and earned us accolades, including being named to: Built In Chicago's Best Places to Work, Midsize Companies (2021-2025), Forbes' America's Best Startup Employers (2021- 2024, Ranked #37 in 2024), Inc. 5000 Fastest-Growing Private Companies, and Forbes’ Fintech 50. Simply put, our people are what make us great – we need forward-thinking, inspired game-changers like you to join us in our mission.

  • Own and manage the end-to-end editorial process for all content published on Kin.com
  • Develop content outlines and briefs based on keyword research, SEO and GEO strategy, and audience needs
  • Edit and revise content to ensure clarity, accuracy, consistent tone, grammatical correctness, and alignment with SEO and GEO best practices
  • Write a monthly data study for media coverage using a national survey provider for new findings
  • Maintain the editorial calendar to ensure consistent publishing cadence and alignment with business priorities
  • Manage the content publishing process, including formatting, uploading, final QA, and publication via Kin’s CMS
  • Collaborate with subject matter experts (insurance and legal) to ensure content meets compliance and regulatory standards
  • Oversee a pool of freelance writers: assign work weekly, provide feedback, and ensure high-quality deliverables
  • Lead content overhauls and optimizations for existing pages based on editorial and SEO and GEO best practices
  • Track and manage the content workflow using Airtable, JIRA, and Google Workspace tools
  • Partner with the SEO/GEO Content Manager to monitor content performance and surface actionable insights
  • 5+ years of experience in content editing, including experience with home insurance content
  • Ability to edit and review content quickly while maintaining an incredible attention to detail
  • Excellent communication skills with a passion for collaborating across various departments
  • Excellent writing and editing (AP Style) skills, including the ability to write about complex home insurance topics in a simple, easy to understand way
  • Experience in insurance, fintech, or another highly regulated industry
  • Property and Casualty Insurance License (any state)
  • Experience acting as a media-facing spokesperson
  • Familiarity with content analytics tools (e.g., Google Analytics, Ahrefs, SEMrush)
  • Medical, Dental, Vision, Life Insurance and Disability Insurance options
  • Employee Assistance Program
  • Elective voluntary benefits such as accident insurance, hospital indemnity, critical illness, legal assistance and pet insurance
  • Competitive salary and equity
  • 401K with a company match of up to 4%
  • Flexible PTO for exempt employees, along with 8 company-observed holidays
  • A paid parental leave program that provides 100% salary continuation of up to 14 weeks for birthing parents and 8 weeks for non-birthing parents
  • Continuing education and professional development opportunities
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