Content Creator

Revi • San Francisco, CA

30d

About The Position

The Content Creator is responsible for planning, shooting, editing, and publishing high-impact content across TikTok, Instagram, Facebook, and YouTube. This role requires someone who is equally comfortable behind the camera, in the editing suite, and brainstorming ideas that have the potential to go viral. The ideal candidate has a strong understanding of short-form video trends and how to capture attention in the first 3 seconds. Youâ ms work closely with the Marketing and Community teams to fuel Reviâ ms social presence with a steady stream of content designed to drive engagement, brand awareness, and growth.

Responsibilities

• Shoot and edit short-form video content optimized for TikTok, Instagram Reels, YouTube Shorts, and Facebook video.
• Capture storytelling footage and b-roll at restaurants, events, and activations.
• Use editing techniques, captions, transitions, and sound design tailored for each platform.
• Capture high-quality lifestyle, product, and food photography for use across TikTok, Instagram, Facebook, and YouTube.
• Build a content library of Revi events, partner restaurants, and marketing assets.
• Edit photos for brand consistency in color, tone, and style.
• Concept, storyboard, and produce content designed specifically to go viral on TikTok, Instagram, Facebook, and YouTube.
• Stay ahead of trending sounds, formats, and challenges â ms adapting content quickly to capitalize on momentum.
• Partner with the Community Manager to publish and schedule posts at high-performing times.
• Create video and photo assets specifically tailored for paid social campaigns (Facebook Ads, Instagram Ads, TikTok Ads, and YouTube Ads when applicable).
• Collaborate with the Marketing team to align ad creative with campaign goals (brand awareness, demo bookings, lead generation).
• Optimize creative variations (thumbnails, hooks, campaigns) to maximize click-through rate (CTR) and conversion.
• Ensure ad creatives meet platform requirements and are formatted for A/B testing.
• Monitor performance across TikTok, Instagram, Facebook, and YouTube, tracking:
• Follower Growth: Target of 15-20% growth per quarter across all platforms
• Engagement Rate: Maintain 10%+ engagement rate on short-form content (likes, shares, comments v. views).
• Virality: Achieve at least 1-2 viral videos per month (50k+ views within the first 7 days)
• Consistency: Publish 15-20 pieces of original content per month across platforms.
• Share weekly reports with Marketing on performance, trends, and content experiments.
• Adjust creative strategies based on insights and analytics.
• Drive audience growth and engagement across TikTok, Instagram, Facebook, and YouTube.
• Consistently create viral-ready content that builds Reviâ ms presence and reach.
• Support restaurant partner marketing with authentic video/photo storytelling.
• Provide Marketing and Sales with a reliable stream of creative assets to power campaigns.
• Position Revi as the most engaging, relevant, and viral SaaS brand in the restaurant tech space.

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level
• Education Level: No Education Listed
• Number of Employees: 51-100 employees