Content Creator & Designer - Hybrid

Foothill Credit UnionArcadia, CA
9h$29 - $34Hybrid

About The Position

The Content Creator and Designer (CCD) plays a key role in elevating the credit union’s brand by developing high-quality visual content for social, digital, and print platforms. This position combines strong design expertise with hands-on content production, including concepting, filming, and editing social-first video (such as Reels and TikToks) that resonates with our audience. The CCD supports the marketing team through consistent, on-brand creative execution that drives fast, effective campaign delivery. This role is perfect for someone who enjoys crafting compelling visuals, managing content calendars, and contributing to campaign execution. Ideal candidates will have excellent communication skills, a keen eye for design, and experience using generative AI tools for research, ideation, and scaling creative output.

Requirements

  • Bachelor’s degree in Marketing, Communications, Design, or equivalent experience
  • Minimum two (2) years of experience in content creation, social media, multimedia design, or marketing
  • Proficiency in Canva Pro and Adobe Creative Suite
  • Strong sense of layout, spacing, color, and typography
  • Ability to manage multiple deadlines and stay organized
  • Proficient in generative AI tools with a strong willingness to upskill
  • Familiarity with platform algorithms, trends, and audience engagement strategies
  • Ability to use marketing automation systems, preferably HubSpot.
  • Strong project management skills with the ability to prioritize and meet deadlines
  • Excellent communication and teamwork skills
  • Proficiency in Microsoft Office Products (e.g., Word, Excel, PowerPoint)
  • Ability to quickly assess problems and devise viable, effective solutions as issues arise
  • Strong ability and willingness to collaborate in a team environment and contribute to team efforts

Nice To Haves

  • Experience with both B2C and B2B brands in consumer tech, fintech, financial services, or other regulated industries preferred
  • Knowledge of financial marketing compliance and disclosure standards is a plus

Responsibilities

  • Under the guidance of Marketing leadership, design and produce multimedia content (short-form videos, carousels, animations, graphics, and copy) across social platforms while ensuring consistency in brand voice
  • Develop engaging content across various channels (website, emails, social media, paid ads, webinars, in-branch, direct mail, etc.)
  • Follow platform-specific strategies to drive engagement, increase brand awareness, and encourage action
  • Create and implement content plans to drive engagement and conversions
  • Analyze performance using analytics tools, tracking key metrics such as engagement, reach, and conversions, and adjust strategies to optimize results
  • Partner with inter-departmental teams to ensure content aligns with overall strategies and enhances the member experience
  • Coordinate revisions and approvals with internal stakeholders, ensuring adequate time for review
  • Under the guidance of Marketing leadership, create visually appealing content using design templates, and edit for accuracy, clarity, and quality
  • Collaborate with the compliance team to ensure all content adheres to legal, regulatory, and ethical standards
  • Capture member reviews, testimonials, and social media mention to create content that leverages social proof, builds trust, and enhances credibility
  • Monitor social interactions on Google and Yelp pages and other platforms by responding to comments, messages, mentions, and reviews to build meaningful community relationships
  • Leverage generative AI to enhance marketing campaigns and streamline content creation for greater efficiency and impact
  • Create and maintain content calendars, ensuring timely delivery of marketing assets
  • Stay up to date with industry trends, competitive activities, and best practices to ensure content remains relevant
  • Maintain an organized repository of creative files, templates, and project archives
  • Translate campaign concepts into visual assets that drive engagement and clarity
  • Following and adhering to the department’s marketing guidelines, the CCD will produce flyers, posters, branch signage, event materials, and templates
  • Produce engaging video tutorials, testimonials, and promotional content that aligns with marketing objective
  • Design bite-sized, visually engaging content that captures attention and encourages sharing and interaction
  • Create content with a focus on user experience, ensuring readability and visual appeal.
  • Prepare files for print and manage production specifications as needed
  • Repurpose content across multiple platforms, tailoring it to each channel’s audience and format
  • Stay updated on design trends and industry best practices to keep creative assets fresh and modern

Benefits

  • 100% covered Medical/Dental/Vision for Team Members
  • 401(k) plan with match
  • Profit-Sharing Plan
  • Paid Holidays
  • Paid Time-Off
  • And more!
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