Consumer Insights Intern

Marquee BrandsNew York, NY
1d$17Hybrid

About The Position

Marquee owns and manages a portfolio of established global brands across consumer products and channels from luxury goods to sports and active apparel. Marquee’s team of professionals is focused on a commitment to drive organic growth through natural brand extensions, impactful marketing and direct consumer engagement. Our promise is to ensure our brands continue their storied success through relevant product, expanded retail distribution, and international growth all while continuing to be true to their founding message and origin. The Consumer Insights team at Marquee Brands is focused on understanding consumer behavior, brand performance, and market opportunities to guide brand strategy and growth. This team supports the entire portfolio of brands with actionable insights that drive decisions across marketing, product development, retail strategy, and licensing. Marquee Brands seeks a Consumer Insights Intern to support the development and execution of a full-cycle research study over the course of the summer. This includes designing, programming, and fielding a survey using a platform like Forsta or Qualtrics, analyzing the results, and building a final report with key takeaways and recommendations.

Requirements

  • Currently pursuing a Bachelor's or Master’s degree in Marketing, Psychology, Sociology, Business, Statistics, or a related field
  • Experience with or strong interest in survey research and analysis
  • Familiarity with survey platforms (e.g., Qualtrics, Forsta, SurveyMonkey, etc.)
  • Proficiency in Excel and PowerPoint
  • Strong communication and analytical skills

Nice To Haves

  • experience with data visualization tools is a plus

Responsibilities

  • Support the end-to-end development of a consumer research project
  • Assist in writing survey questions and programming the survey into a research platform
  • Monitor data collection and ensure data quality throughout the fielding process
  • Analyze survey results using Excel or statistical tools (e.g., SPSS, R, or similar)
  • Synthesize insights into a clear, visually engaging presentation
  • Help communicate findings to internal stakeholders to guide strategic decisions
  • Conduct secondary research or competitive analysis to supplement primary data
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