Consumer Banking and Payments GTM Manager

Payactiv•Milpitas, CA

About The Position

We are Payactiv, a FinTech company in the heart of Silicon Valley, devoted to giving workers access to their earned wages when they need them. Payactiv is the pioneer and industry leader in Earned Wage Access. We are the only Certified B Corporation and Public Benefit Corporation in our industry. Our app provides millions with financial services that help them avoid debt, manage their finances, and regain flexibility to pay for things on their own schedule. Payactiv is looking for the Consumer Banking and Payments GTM Manager to own subject-matter expertise across Payactiv’s banking and payments, including cards such as credit, debit, etc., accounts such as checking, savings, etc., wallets and many others. This role is responsible for driving organizational readiness for newly launched (pre and post launch) and existing products, policy updates, and procedural changes. You will design, deliver, and continuously improve GTM programs to ensure all teams (sales, onboarding, activation, marketing, account management, user and client support, user lifecycle growth etc.) are equipped with the knowledge, tools, and confidence to support our cardholders and clients effectively. The ideal candidate is structured, engaging, and operationally knowledgeable — someone who can translate complex banking and payment processes into clear, actionable GTM strategies for cross-functional teams.

Requirements

Deep understanding of consumer banking and payment workflows (ACH, RTP, cards, accounts, wallets, etc.).
Strong instructional design and facilitation skills.
Ability to translate complex operational processes into simple, structured training content.
Strong documentation and organizational skills.
Excellent written and verbal communication skills.
High ownership mindset and proactive follow-through.
Bachelor’s in business finance or related field
4+ years of experience in consumer banking operations or payments operations or fintech.
2+ years of experience in GTM strategy and execution.
Demonstrated experience supporting product launches or operational change initiatives.
Experience developing structured onboarding programs and training materials.
Proficiency in Google Workspace, presentation tools, and knowledge management systems.

Nice To Haves

Confident public speaker and facilitator.
Detail-oriented with strong process understanding.
Comfortable working in a regulated fintech environment.
Collaborative and adaptable in a fast-paced, evolving organization.
Passionate about empowering teams through knowledge and clarity.

Responsibilities

GTM Strategy & Execution Own subject-matter expertise for banking and payments workflows.
Develop and maintain a comprehensive GTM roadmap aligned to product launches and operational updates.
Partner with Product, Compliance, Fraud & Risk, and Operations to ensure GTM strategy reflects the latest requirements and controls.
Ensure organizational readiness prior to launching new products, features, or procedural updates.
User Training & Onboarding Design and formalize structured new user training programs for banking and payment operations.
Create facilitator guides, job aids, knowledge base materials, and assessments.
Deliver live and recorded training sessions for onboarding cohorts.
Measure training effectiveness through feedback, testing, and performance metrics.
Ongoing Enablement & Continuous Improvement Provide ongoing refresher training and update sessions for existing users.
Maintain up-to-date SOPs, process documentation, and internal knowledge resources.
Identify knowledge gaps and proactively address areas of risk or inconsistency.
Support audit readiness by ensuring GTM materials and documentation are current and aligned with regulatory requirements.
Cross-Functional Collaboration Act as the training liaison between teams (sales, onboarding, activation, marketing, account management, user and client support, user lifecycle growth etc.).
Support change management initiatives tied to banking and payments operations and program updates.
Communicate clearly and proactively about training schedules, materials, and updates.