Community Outreach Coordinator

Allegan CountyAllegan, MI
28d$29

About The Position

Under the supervision of the Deputy County Administrator, the Community Outreach Coordinator is responsible for developing and implementing outreach and marketing strategies to promote Allegan County services and strengthen the County’s brand as a great place to live, work, and play. This position leads outreach and engagement efforts throughout the community to increase awareness of County programs and services. The Outreach Coordinator collaborates with departments under Administration to support and advance key initiatives, ensuring consistent messaging and effective communication across service areas. Key responsibilities include preparing and delivering written and oral presentations to community groups and agency partners, developing and updating website content, and managing social media platforms to provide current information about County services, programs, and events. The position also serves as a liaison to the community, providing timely and professional responses to inquiries and communications received through social media, online platforms, media outlets, and public requests.

Requirements

  • A bachelor's degree in Marketing, Communications, Public Relations, or a closely related field is preferred.
  • One to two years of experience in marketing, public relations, community engagement, or event coordination is preferred.

Nice To Haves

  • One (1) year of experience working with diverse populations and in a government, nonprofit, or community-based setting is desirable.
  • Equivalent combinations of education and experience may be considered.

Responsibilities

  • Represent the County at public events, meetings, and presentations to promote programs, services, and partnerships.
  • Plan, coordinate, and support County and community events—such as the annual Senior Expo and Veterans Stand Down—by coordinating logistics, scheduling, and setup to ensure successful, well-organized programs that promote public engagement.
  • Build and maintain strong relationships with community partners to enhance visibility and participation in County programs and services.
  • Develop, write, and distribute press releases and other public communications to inform and engage the community, and provide support to the PIO on public relations and media inquiries.
  • Collaborate with local governments, community groups, businesses, and partner organizations to resolve issues and ensure follow-up.
  • Coordinate and track outreach activities and participation data to evaluate effectiveness and inform future strategies.
  • Develop and distribute printed and online marketing and informational materials that effectively promote County services, enhance public understanding, and strengthen transparency within the community.
  • Prepare data, reports, publications, and informational materials for public dissemination, ensuring accuracy, clarity, and alignment with County messaging and communication standards.
  • Assist in developing and implementing marketing and outreach strategies that support the department’s programs and mission.
  • Update and maintain internal communications throughout department facilities, including bulletin boards, elevator postings, and digital displays.
  • Assist in maintaining and improving website content by updating information, revising text for accuracy and clarity, and uploading relevant documents and images.
  • Coordinate social media content to enhance public engagement, transparency, and ensure consistency, accuracy, and professionalism.
  • Create and schedule posts, graphics, photos, and videos that promote County programs, services, and initiatives.
  • Other duties as assigned.

Benefits

  • Health benefits begin on the first of the month after your hire date - Medical, Dental & Vision (3 medical plans to choose from, 2 of which have a $0 premium)
  • County-funded Health Savings Account with our two high-deductible medical plans
  • County-paid employee life insurance coverage
  • County-paid short-term disability coverage, up to 52 weeks
  • Generous retirement plan, including a county contribution of 7% of your annual earnings
  • Tuition Reimbursement Program for college degree courses
  • Generous PTO plan, including front-loaded hours into PTO bank at hire, and annually on January 1.
  • 13 paid holidays, in addition to PTO
  • FREE use of Allegan County government's two fitness centers
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