About The Position

The Community Marketing Representative II is responsible to support the enrollment and retention strategy in collaboration with management to ensure all membership goals are successfully achieved. This role involves utilizing an educational approach to community organizations to promote available lines of business in assigned regions and serving as a subject matter expert on all lines of business available in the assigned territory. The representative will contribute to the development of educational and enrollment opportunities with various community and government agencies, housing providers, health systems, business associations, targeted industries, and faith-based organizations. Additionally, the role includes conducting presentations, marketing activities, and other informational events while adhering to current approved marketing guidelines and State/Federal regulations.

Requirements

  • Associate degree in Marketing, Communications, Business Administration or related field, or equivalent years of relevant work experience.
  • Minimum of two (2) years of experience in Sales, Marketing or Account Management or Community Outreach and/or Social Delivery.
  • Medicare, Medicaid and/or Commercial Health Insurance experience.
  • Proficient in Microsoft Suite, including Word, PowerPoint, and Excel.
  • Excellent computer skills and ability to effectively use CRM system.
  • Knowledge of managed care principles, marketing guidelines, and market dynamics.
  • Maintain marketing regulatory knowledge for compliance to State and Federal regulatory insurance guidelines and requirements.
  • Strong problem-solving skills with attention to detail & excellent follow-up.
  • Excellent written and verbal communication skills.
  • Strong presentation and negotiation skills.
  • Excellent organizational, time management, and territory management skills.
  • Ability to develop, prioritize and accomplish goals.
  • Strong interpersonal skills and high level of professionalism.
  • Excellent research and analytical skills.
  • Proven experience of selling new products to existing customers.
  • Ability to lift up to 50 pounds.

Nice To Haves

  • Current, unrestricted State Insurance License in Accident and Health.
  • Applicable Certification as required within state(s) of assigned territory.
  • Certification from the Health Insurance Marketplace if in a Federally Facilitated Marketplace (FFM) State.

Responsibilities

  • Utilize an educational approach to community organizations to promote available lines of business in assigned regions.
  • Serve as a subject matter expert on all lines of business available in the assigned territory.
  • Contribute and support the development of educational and enrollment opportunities with community and government agencies.
  • Assist in various types of community outreach strategies and programs.
  • Collaborate cross-functionally in the development of specific strategies for enhanced engagement.
  • Conduct presentations, marketing activities, and other informational events.
  • Deliver educational staff presentations to targeted industries, community organizations, and government agencies.
  • Strictly adhere to all State and Federal Marketing regulations.
  • Complete all required training to satisfy all State and Federal requirements.
  • Observe and report current market information on benefits, services, trends, changes, strategies/tactics, new products, etc.
  • Maintain professional and technical knowledge by attending educational workshops and training.
  • Provide proactive, high-level relationship management and support with key agencies.
  • Drive new membership acquisition by managing lead generation and direct marketing outreach during AEP.
  • Effectively coordinate community activities with other internal teams.
  • Participate in the negotiation, development, and staff coordination of Community/Agency/Provider events.
  • Regular travel to conduct community-based organization visits as needed.

Benefits

  • Comprehensive total rewards package including base compensation and potential bonuses tied to performance.
  • Flexible hours, including evenings and/or weekends as needed.
  • Reasonable accommodations for qualified individuals with disabilities or medical conditions.

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What This Job Offers

Job Type

Full-time

Education Level

Associate degree

Number of Employees

1,001-5,000 employees

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