Communications Specialist

Naphcare, Inc.•Vestavia Hills, AL

1d•Onsite

About The Position

NaphCare has an excellent opportunity for a Communications Specialist to join our Marketing & Communications team at our corporate office in Birmingham, Alabama. The Communications Specialist plays a key role in executing NaphCare’s internal and external communications strategy. This role is responsible for developing compelling content, managing multi-channel communication efforts, and supporting organizational initiatives through clear and engaging messaging. The position partners across departments to ensure communications are timely and aligned.

Requirements

Bachelor’s Degree required in Marketing, Communications, Public Relations or a related field
1 to 3 years of communications experience, preferably in healthcare and/or with a government contractor
Strong background in writing and digital content development
Strong storyteller with the ability to translate complex information into clear, engaging conten
Experience in design, creating simple visuals and graphics
Insights-driven problem-solving skills
Working knowledge of Microsoft Office (Word, Excel, PowerPoint), Canva, and Adobe applications
Highly organized with the ability to manage multiple projects and deadlines
Highly motivated and willingness to collaborate with a team
Ability to multi-task and manage multiple projects and deadlines
Proactive, innovative and passionate

Responsibilities

Develop clear, engaging, and mission-aligned content for internal and external audiences, including newsletters, announcements, blogs, campaigns, and leadership messaging.
Identify and elevate stories that highlight team member achievements, patient care impact, and organizational values.
Conduct interviews and gather insights from team members to support authentic storytelling.
Adapt messaging across audiences from clinical teams to corporate staff ensuring clarity and relevance while maintaining consistency in voice, tone, and messaging standards.
Design and deploy communications across multiple channels, including email, intranet, text messaging, and digital platforms based on audience segmentation, urgency, and organizational priorities.
Manage and update internal communication platforms (e.g., intranet, SharePoint), ensuring content is current and accessible.
Develop content for Slack, digital signage, breakroom postings, and other frontline communication tools.
Support production and distribution of recurring communications, including internal newsletters.
Capture and produce visual content across facilities, events, and team environments to support internal communications.
Plan, shoot, and edit short-form video content for multiple channels.
Produce and manage internal podcast content, including planning, interviewing, editing, and publishing.
Maintain a structured library of visual and audio assets aligned with brand standards.
Repurpose multimedia content into short clips, written summaries, and cross-channel formats to maximize reach.
Serve as a central coordination point for communication initiatives across departments.
Manage incoming communication requests, prioritization, and scheduling to ensure timely execution.
Maintain communication tracking systems and editorial calendars, ensuring visibility into active and upcoming projects.
Track project milestones, approvals, and revisions, escalating risks or delays as needed.
Monitor and report on communication performance metrics (e.g., engagement, reach, open rates) to inform strategy.