Communications Specialist II

Texas A&M University System • College Station, TX

4d

About The Position

The Communications Specialist II serves as a social media content creator and manager for social media platforms managed by the Texas A&M School of Public Health.

Requirements

• Bachelor’s degree in communications, marketing, or public relations or equivalent combination of education and experience
• Two years of related digital content development or production experience.
• Proficiency/mastery social media channels and emerging social media trends
• Proven ability to create content specifically for social media communication
• Proficiency/mastery of current Adobe Creative Suite, including Photoshop and InDesign.
• Working knowledge of content management systems like WordPress
• Strong written and oral communication skills
• Demonstrated ability to manage projects
• Ability to work professionally and harmoniously in a service-oriented position
• Self-motivation and ability to manage time efficiently, as well as make quick decisions with minimal supervision

Nice To Haves

• Two years of relevant experience in online and social media communications and marketing experience
• Experience in digital media content communication and development
• Knowledge of Texas A&M culture

Responsibilities

• Assists day-to-day content creation on social media platforms and channels, including but not limited to Facebook, X, Instagram, YouTube, and LinkedIn.
• Assists and guides vision for projects with various photo, video, and graphics to create and curate key social media content to reach intended audiences.
• Tracks and analyzes social performance metrics to measure effectiveness.
• Contributes to managing and organizing digital asset libraries.
• Enhances the multimedia presence of the organization or department through creative contributions.
• Participates in planning and executing projects, focusing on creative implementation.
• Develop marketing and social media strategies to elevate the School of Public Health and its unit’s online and traditional media exposure, including maximize material through digital platform production and identifying key influencers.
• Collaborates on managing social media channels, contributing creative content ideas and engaging with audiences.
• Assists in managing social media channels, contributing creative content ideas and engaging with audiences under guidance.
• Trains and mentors student workers regarding day-to-day social media best practices, strategy and implementation.
• Monitors, listens, responds, and reports on online conversations.
• Develops and expands existing online communities.
• Participates in training and professional development sessions to maintain mastery of social media channels and emerging social media trends.
• Performs other duties related to marketing and communication as needed

Benefits

• Medical, prescription drug, dental, vision, life and AD&D, flexible spending accounts, and long-term disability insurance with Texas A&M contributing to employee health and basic life premiums
• 12-15 days of annual paid holidays
• Up to eight hours of paid sick leave and at least eight hours of paid vacation each month
• Automatic enrollment in the Teacher Retirement System of Texas
• Free exercise programs and release time
• All employees have access to free LinkedIn Learning training, webinars, and limited financial support to attend conferences, workshops, and more
• Educational release time and tuition assistance for completing a degree while a Texas A&M employee

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level