Communications Specialist I - 529073

The University of Alabama • Tuscaloosa, AL

1d

About The Position

The Communications Specialist I writes and edits communications for a department, college, and/or division under general supervision. Develops and implements plans, activities, and tactics to support the goals of assigned areas. Coordinates the production of materials and resources through a variety of platforms, including digital and physical mediums. Plans, produces, and distributes communications content across multiple channels to advance organizational visibility, stakeholder engagement, and mission alignment. Independently manages media asset creation, publication development, event coordination, and external media relations. Serves as the primary production and distribution lead for print, digital, and multimedia content and plays a key role in shaping the organization's public narrative.

Requirements

• Bachelor's degree and some journalism, public relations, marketing, or communications experience.
• Strong written and verbal communication skills, with the ability to translate complex information into clear, compelling narratives aligned with strategic goals.
• Expertise in strategic storytelling and content development, coupled with disciplined project and production timeline management to ensure timely, high-quality deliverables.
• Builds and maintains effective media relationships to support outreach and visibility, while exercising strong attention to detail and editorial judgment.
• Effectively manages multiple concurrent projects and collaborates closely with internal stakeholders to align messaging, priorities, and execution.
• Technically proficient in a range of design, communications, and analytics tools, including Canva and Adobe Creative Suite (InDesign, Photoshop, Illustrator) for visual content production.
• Experience with email marketing platforms such as Emma and Constant Contact, as well as social media management and scheduling tools.
• Skilled in content management systems (e.g., WordPress), with capabilities in photography and basic video production/editing.
• Advanced user of Microsoft Office Suite, with working knowledge of digital analytics and reporting tools such as Google Analytics to inform strategy and assess performance.

Nice To Haves

• Bachelor's degree in Communications, Marketing, Graphic Design, Journalism, or a closely related field.
• Two or more years of professional experience in communications production, media relations, or a comparable role.
• Demonstrated proficiency with digital content tools and platforms.
• Prior experience in a communications, marketing, or public affairs role within a university, nonprofit, government, or complex organizational setting.
• Experience managing print and digital publication production from concept through distribution.
• Demonstrated experience with media pitching and press release writing resulting in earned media coverage.
• Experience with event communications and production logistics.
• Familiarity with accessibility standards for digital and print content (WCAG, Section 508).

Responsibilities

• Writes and edits communications
• Develops and implements plans, activities, and tactics to support goals
• Coordinates the production of materials and resources through a variety of platforms
• Manages media asset creation
• Publication development
• Event coordination
• External media relations
• Production and distribution lead for print, digital, and multimedia content
• Shaping the organization's public narrative

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level
• Number of Employees: 501-1,000 employees