Communications Specialist - Digital and Content

Marathon Petroleum • San Antonio, TX

403d

About The Position

The Communications Specialist - Digital and Content at Marathon Petroleum Corporation is responsible for producing, delivering, measuring, and optimizing digital content to enhance internal and external communications. This role involves crafting compelling communications, executing digital programs, and collaborating with various teams to drive engagement and build the company's reputation. The position requires creativity, technical proficiency, and data analysis skills to continually improve digital communications capabilities.

Requirements

• Bachelor's degree in communications, marketing, public relations, or journalism.
• Minimum of four years of experience in producing communications for various channels and audiences.
• Demonstrated capability of leading communications initiatives from beginning to end.
• Experience in the energy or manufacturing industry is preferred.

Nice To Haves

• Experience with social media program management best practices.
• Knowledge of SEO/SEM and internal digital communications platforms.
• Familiarity with Associated Press style.

Responsibilities

• Craft and manage communications content including articles, videos, presentations, social media posts, emails, and newsletters.
• Understand and apply communication research techniques and stakeholder insights to enhance future communications.
• Collaborate with other Communications & Community Relations team members to ensure consistency and cohesion in messaging.
• Conduct media and social media monitoring and reporting; support media relations efforts and participate in crisis preparedness activities.
• Effectively convey MPC's story to internal and external stakeholders in service of key business objectives.
• Provide strategic counsel on digital communications and maintain the quality of key company communication materials.
• Utilize data and feedback for continuous improvement and to explore new communications strategies.
• Create audience-appropriate materials for complex issues, including sustainability and crisis management.
• Develop and implement multi-channel communication plans and track communication metrics for effectiveness.
• Implement communications strategies that support an inclusive company culture.
• Guide and support team members, contributing to the team's collective skills and expertise.

Benefits

• Health insurance
• Vision insurance
• Dental insurance
• Paid time off
• 401k matching program
• Paid parental leave
• Educational reimbursement
• Discretionary company-sponsored annual bonus program

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Industry: Merchant Wholesalers, Nondurable Goods
• Education Level: Bachelor's degree