The Walt Disney Company-posted 3 days ago
Full-time • Mid Level
Glendale, CA
5,001-10,000 employees

The External Communications Manager (PH/IA) is a strategic and creative communications professional with expertise in developing and executing high-impact media relations campaigns across the media spectrum—including print, digital, influencer, podcast, and YouTube platforms. This role reports to the Manager, External Communications for Disney Experiences (DX), which encompasses Disney’s global theme parks and resorts, cruise line, Walt Disney Imagineering, and consumer products businesses. The Manager will lead global media relations efforts to elevate brand visibility, build and protect reputation, and manage complex issues across a dynamic and high-profile business segment. This includes cultivating strong relationships inside the company and with media across platforms, crafting compelling narratives, and serving as a trusted advisor on reputational matters. Note: This is a project hire/internal assignment role until June 2026.

  • Develop and execute strategic global media relations plans that support key business initiatives, drive brand awareness, and reinforce Disney’s reputation as a leader in travel, leisure, and consumer experiences.
  • Build and maintain strong relationships with journalists, editors, and influencers across national, international, international, trade, and digital media outlets.
  • Identify and pitch unique, reputation-enhancing stories that showcase DX’s innovation, impact, and values—while also helping to proactively manage potential risks or sensitive topics.
  • Serve as a key resource for issues management and crisis communications, helping to anticipate, prepare for, and respond to reputational challenges with clarity, speed, and strategic alignment.
  • Craft and pitch compelling stories that resonate with diverse audiences, leveraging media insights and business priorities.
  • Proactively problem-solve, with a strong instinct for identifying challenges and presenting actionable solutions to senior leaders without prompting.
  • Partner with internal teams across DX, including Employee Communications, Corporate Citizenship, Public Relations, and Special Events, to ensure media strategies are integrated and aligned.
  • Support the implementation of global issues management frameworks, including tools and processes that enable proactive and reactive communications across the segment.
  • Special projects as assigned by External Communications leadership, contributing to high-visibility initiatives and cross-functional efforts.
  • Minimum of 5 years of media relations experience with global brands, government entities, or agencies.
  • Proven experience in issues management and crisis communications, with a strong understanding of reputational risk.
  • Willingness and ability to work a flexible schedule as needed.
  • Exceptional written and verbal communication skills, with the ability to craft clear, persuasive messaging.
  • Experience in digital communications, including paid and organic strategies.
  • Demonstrated strategic thinking, initiative, and ability to anticipate emerging issues.
  • Strong project management and organizational skills.
  • Ability to thrive in a fast-paced, collaborative environment with a positive, solutions-oriented mindset.
  • Experience in the Travel and Leisure, Entertainment, or Consumer Goods industries.
  • Bi-lingual or multilingual capabilities.
  • Familiarity with advanced media monitoring and analytics tools.
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