Communications Manager, CA

SEIU- ESF • Anywhere in California, CA

10d • $67,693 - $83,262 • Remote

About The Position

As the California Communications Manager, you will play a critical role in engaging family child care providers and amplifying the impact of SEIU-ESF's California programs. Working closely with the Communications Director, you will manage day-to-day communications activities including email newsletters, text alerts, graphic design, photo and video content, website updates, and program calendar maintenance. You will also conduct provider interviews and surveys to capture stories and insights that bring our work to life. This position requires strong collaboration with the Communications Director and internal teams to ensure family child care providers are informed and engaged. The ideal candidate is organized, detail-oriented, and passionate about storytelling and communications. Spanish fluency is required. Travel is expected approximately 12–15 times per year, primarily within California, with 1–2 trips out of state.

Requirements

• 5–7 years of comparable experience in communications within a nonprofit setting.
• Fluency in both Spanish and English, with excellent written and verbal communication skills in both languages.
• Demonstrated proficiency in tools such as Campaign Monitor (or similar email platforms), Canva, Adobe, website content management systems (Squarespace), and Salesforce (or similar CRM platform).
• Strong organizational skills and attention to detail.
• Demonstrated ability to drive attendance and participation in events.
• Commitment to embodying ESF's values and contributing to our worker-centered culture.
• Passion for storytelling and engaging diverse communities.
• Ability to craft and adapt content across a range of formats and audiences.

Nice To Haves

• Experience in child care, labor unions, or working with large-scale multiracial and multilingual membership-based organizations.
• Familiarity with multilingual communications.
• Photo and video editing experience.
• Experience conducting interviews, surveys, or focus groups — or a willingness to learn.
• Experience building new webpages in platforms like Squarespace

Responsibilities

• Email and Text Communications : Draft and send email newsletters and text message alerts to keep providers informed about upcoming events, trainings, and resources. Maintain contact lists and attendance reports in CRM to ensure accurate and effective targeting.
• Graphic Design: Create and edit branded visuals using Canva, Adobe or similar platforms, and assist program teams in developing well-branded and aesthetically pleasing visual materials.
• Website Management : Regularly update the CCPU Training Fund website with new events, resources, pages, and announcements to ensure timely and relevant content.
• Event Marketing: Plan and execute promotional campaigns for in-person and virtual events, coordinating content, reminder sequences, branding, and channel selection across email, text, and social media to drive registration and attendance.
• Content Creation: Produce compelling blog and social media posts highlighting provider stories and the impact of CCPU Training Fund programs, alongside creating engaging photos, graphics, and short-form videos for social media, email, or the website.
• Program Calendar: Maintain and update the annual event calendar to ensure alignment across departments and marketing efforts.
• Provider Engagement: Conduct interviews, surveys, and focus groups to gather feedback, capture stories and testimonials, and understand the needs of family child care providers. Respond to provider inquiries and customer service questions in a timely and professional manner.
• Reporting and Metrics : Track engagement metrics for newsletters, event registration, text alerts, social media, and website updates, and maintain attendance reports in Salesforce to evaluate the effectiveness of communication efforts.
• Travel: Travel periodically to in-person events across California to capture photos, video clips, and interviews for distribution across CCPU Training Fund communications channels.
• Other duties and responsibilities as assigned.

Benefits

• 100% employer-paid medical, dental, and vision plans for you and your eligible dependents and offer a defined benefit pension plan for retirement.
• We also offer an initial and annual home stipend, and you can choose between a biweekly cell phone stipend or a company-sponsored cell phone.
• In your first two years with us, you’ll accrue up to four (4) weeks of vacation and five (5) weeks after completing two years of service.
• We also recognize the value of work-life balance, so we offer paid holidays, 13 days of sick leave, six (6) personal days, and two (2) floating holidays.

What This Job Offers

• Job Type: Full-time
• Career Level: Manager
• Education Level: No Education Listed