Communications Manager, Instagram

Meta • Los Angeles, CA

408d • $116,000 - $170,000

About The Position

The Communications Manager for Instagram at Meta will support the creator and executive team by launching products and programs that highlight Instagram's value for creators. This role focuses on both product and executive communications, engaging the creator audience through strategic social and communication initiatives.

Requirements

• 6+ years experience in PR, journalism, social media, or a relevant field.
• Experience translating and describing product specifics to external audiences.
• Experience drafting statements that capture the voice and tone of organizational leadership.
• Experience developing and executing editorial plans focused on social media.
• Experience drafting press statements, blogs, narratives, and social copy.
• Experience building solutions to respond to changing scenarios.

Nice To Haves

• Experience working with cross-functional teams.
• Knowledge of the consumer and tech media landscape.
• Previous experience building and maintaining relationships with the press, social media publishers, or creators.

Responsibilities

• Work with the Instagram Creator Comms team to support executive communications and product priorities.
• Support editorial calendar management, ideation, script-writing and measurement for executive social.
• Lead communications strategy and execution for product updates and launches, focusing on reaching creators.
• Collaborate with product, marketing, and partnerships teams to create and execute go-to-market plans.
• Identify opportunities to tell creative, proactive stories that align with goals outside of launches/tests.
• Manage product launch calendar and advise on regional strategy with global teams.
• Build and manage relationships with consumer/tech reporters and social publishers to drive coverage.

Benefits

• Bonus
• Equity
• Health insurance
• 401k
• Paid holidays
• Flexible scheduling
• Professional development programs

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Industry: Web Search Portals, Libraries, Archives, and Other Information Services
• Education Level: No Education Listed
• Number of Employees: 5,001-10,000 employees