Communications Coordinator

Boothbay Region YMCABoothbay Harbor, ME
2dOnsite

About The Position

Essential Duties and Responsibilities: Collaborates with the Department Director to promote healthy living, social responsibility, and youth development. Serves as a role model for other staff and participants. Creates press releases, media advisories, and community announcements. Develops signage, flyers, and digital materials to drive participation and awareness. Collaborates with program directors, development staff and executive leadership to create marketing and communication efforts that align with organizational priorities. Develops and maintains marketing materials, digital content, and promotional collateral. Manages the YMCA's social media and digital content presence, including weekly newsletters. Manages promotional and communication needs for YMCA events and programs and supports fundraising campaigns. Plans and executes community engagement and recognition events. Assists with tracking marketing metrics and engagement analytics to assess effectiveness and inform strategy. Maintains organized content archives, photo libraries, and communication records. Creates and maintains positive relationships with media outlets and community partners. Gathers and shares impact stories that highlight the YMCA’s work and community benefit. Ensures consistent use of the YMCA brand voice, messaging, and visual identity across all communications. Ensures all marketing efforts are fully compliant with the YMCA branding guidelines. As a Mandated Reporter, recognizes signs of abuse or neglect and reports to supervisor and the appropriate authorities. Non-Essential Duties and Responsibilities: Performs other tasks and projects as assigned.

Requirements

  • 5-7 years of experience in a related field.
  • CPR and First Aid certification required within 60 days of hire.
  • Team player, with superb interpersonal skills. An ability to work with co-workers and the public in a positive and friendly manner and resolve conflicts as needed.
  • Self-starter with the ability to multi-task, lead others, work independently, and adapt to changing circumstances in a fast-paced environment.
  • General computer skills with the ability to effectively learn and use new software.
  • Valid driver’s license and acceptable driving record with access to personal vehicle preferred.
  • Knowledge and proficiency with social media platforms.
  • Strong attention to detail, including the ability to proofread and edit social media content for accuracy and clarity.
  • Bachelor’s degree or the equivalent experience.

Nice To Haves

  • Valid driver’s license and acceptable driving record with access to personal vehicle preferred.

Responsibilities

  • Collaborates with the Department Director to promote healthy living, social responsibility, and youth development.
  • Serves as a role model for other staff and participants.
  • Creates press releases, media advisories, and community announcements.
  • Develops signage, flyers, and digital materials to drive participation and awareness.
  • Collaborates with program directors, development staff and executive leadership to create marketing and communication efforts that align with organizational priorities.
  • Develops and maintains marketing materials, digital content, and promotional collateral.
  • Manages the YMCA's social media and digital content presence, including weekly newsletters.
  • Manages promotional and communication needs for YMCA events and programs and supports fundraising campaigns.
  • Plans and executes community engagement and recognition events.
  • Assists with tracking marketing metrics and engagement analytics to assess effectiveness and inform strategy.
  • Maintains organized content archives, photo libraries, and communication records.
  • Creates and maintains positive relationships with media outlets and community partners.
  • Gathers and shares impact stories that highlight the YMCA’s work and community benefit.
  • Ensures consistent use of the YMCA brand voice, messaging, and visual identity across all communications.
  • Ensures all marketing efforts are fully compliant with the YMCA branding guidelines.
  • As a Mandated Reporter, recognizes signs of abuse or neglect and reports to supervisor and the appropriate authorities.
  • Performs other tasks and projects as assigned.

Benefits

  • The health and wellness of our staff is paramount, so we foster a culture of healthy living amongst our team and offer a YMCA membership and program discounts.
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