Commercial Category Associate

FanDuelNew York, NY
20d$35 - $44Hybrid

About The Position

FanDuel is seeking a Commercial Category Associate to support the NFL, Golf, and MMA categories within our Sportsbook business. This role will assist with the coordination and execution of integrated marketing campaigns, ensure all efforts are aligned to category goals and message hierarchy, provide sport-specific analyses and insights to guide sport strategy & execution, and help track performance against objectives across $1-2B revenue in sport categories. This position reports to the Captain of NFL, Golf, and MMA categories. In addition to the specific responsibilities outlined above, employees may be required to perform other such duties as assigned by the Company. This ensures operational flexibility and allows the Company to meet evolving business needs.

Requirements

  • Minimum of 2 years of experience
  • Bachelor's Degree required
  • An energizing and emphatic team player with the ability to work cross-functionally as a self-starter and quick learner.
  • Strong attention to detail, outstanding organizational skills, project management skills, and ability to multi-task and prioritize. Comfortable managing concurrent projects in an ever-evolving, fast-paced landscape.
  • Effective at relationship building and sensitive to stakeholders' needs.
  • Experience running marketing campaigns, timelines, and deployment in a robust business preferred
  • Love of sports and all the fandom that comes with it a plus!

Responsibilities

  • Assist the Category Captain in gathering inputs and building portions of the long-term sport strategies, ensuring alignment with broader priorities.
  • Assist in monitoring the current industry landscape, including competitor activity, market trends, and best practices.
  • Aid in ensuring key stakeholders are apprised of campaign plans and working toward the same goals and objectives.
  • Maintain a calendar of key sporting and campaign moments across the company.
  • Be an expert on your specific sports — know the storylines & fan dynamics and help bring that knowledge to life in our strategies, campaigns and activations.
  • Help manage launch timelines and deployment of marketing assets for campaigns during some of the biggest sporting moments of the year.
  • Work with various marketing and commercial stakeholders to help execute effective communications strategies throughout the customer lifecycle.
  • Develop creative briefs and requests with guidance to execute campaign deliverables.
  • Draft presentations or post-mortem decks for marketing campaigns, maintaining a resource of past campaign results.
  • Compile and share weekly or monthly performance snapshots, flagging notable risks, opportunities, and trends for the team to review.

Benefits

  • We offer amazing benefits above and beyond the basics. We have an array of health plans to choose from (some as low as $0 per paycheck) that include programs for fertility and family planning, mental health support, and fitness benefits.
  • We offer generous paid time off (PTO & sick leave), annual bonus and long-term incentive opportunities (based on performance), 401k with up to a 5% match, commuter benefits, pet insurance, and more - check out all our benefits here: FanDuel Total Rewards.
  • Benefits differ across location, role, and level.
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