Clinical Marketing Specialist

Child Mind Institute • New York, NY

107d

About The Position

As the Clinical Marketing Specialist, you will partner with the Marketing and Clinical teams on a range of responsibilities from event management and referral meeting outreach to leading email campaigns. Reporting to the Senior Manager, Clinical Marketing, this is a full-time, exempt and hybrid (in office 4 days, 1 day remote) position.

Requirements

• BA/BS degree in communications, marketing, or related field from an accredited college or university.
• At least 2 years of experience in sales, marketing, or a related field with demonstrated creativity in referral generation and outreach initiatives.
• At least one year experience leading planning, organizing, and marketing events and using CRM systems, such as Salesforce/Pardot.

Responsibilities

• Independently write communications to key referral sources, while promoting the clinical practice and outreach to parents, educators and other important audiences.
• Research, establish and manage relationships with referral sources such as mental health providers and school professionals.
• Manage professional development and parent workshops, including marketing, presentation coaching, and financial reporting.
• Share expertise with stakeholders and represent the organization at events.
• Develop and execute email marketing strategy and campaigns.
• Provide marketing training to the clinical team related to referrals outreach and communication.
• Collaborate with colleagues in the Marketing and Communications department to develop and execute Clinical Marketing campaigns including Digital and email marketing, promotional materials, conference programs, participant handouts, and signage.
• Support competitive analysis and research across healthcare organizations, medical practices, and schools.
• Influence development and implementation of marketing plans for the clinical practice and clinical programs, including email and outreach campaigns.

Benefits

• Medical insurance
• 401(k)
• Paid parental leave
• Dependent care
• Discounted tickets and entertainment perks programs

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level
• Education Level: Bachelor's degree
• Number of Employees: 251-500 employees