Chief Operating Officer - Fitness

Fitt Talent Partners

115d

About The Position

The COO will partner directly with the Founder/CEO and executive team to transform a proven boutique concept into a national brand. This leader will build and implement scalable systems across operations, sales, training, and marketing—ensuring consistency and accountability as we expand at speed. The right candidate has already scaled a fitness, franchise, or consumer brand to multi-unit national growth, understands the challenges of rapid rollout, and thrives on creating operational playbooks that drive performance.

Requirements

• 10+ years in senior operations leadership (COO, SVP, or similar), with proven success scaling a multi-unit fitness, franchise, or consumer brand.
• Track record of launching and supporting 50+ franchise or company-owned locations.
• Deep knowledge of operational systems: pre-sales, member retention, staff training, retail, and community events.
• Experience aligning marketing, training, and operations into repeatable playbooks.
• Strong leadership and people-development skills; proven ability to build high-performing teams.
• Financial and analytical acumen with ability to drive profitability during rapid expansion.
• Passion for fitness, community, and building a lifestyle brand.

Responsibilities

• Design and execute a scalable operational infrastructure to support 150+ locations.
• Oversee all day-to-day operations of corporate-owned studios.
• Partner with franchise development to support rapid expansion while maintaining quality.
• Integrate sales and retention strategies into training programs and promotional calendars.
• Collaborate with architects, contractors, and vendors to manage site buildouts efficiently.
• Establish dashboards and metrics for real-time performance monitoring across all locations.
• Represent the brand with key partners, advisors, and franchisees.

Benefits

• Competitive executive compensation with performance-based incentives tied to growth milestones.
• Opportunity to shape and scale one of the most exciting boutique fitness brands in North America.
• A collaborative, entrepreneurial environment where your impact is felt daily.

What This Job Offers

• Job Type: Full-time
• Career Level: Executive
• Number of Employees: 51-100 employees