Chief Marketing Officer

Wolverine Worldwide • Rockford, MI

1d

About The Position

At Saucony, we exist for runners. Runners inspire us, bring us new ideas, force us to be better. They drive our design and engineering. They keep us competitive. They keep us hungry. They keep us honest. Whether it’s in a conference room or out on a lunchtime run, we’re constantly talking about and arguing about our sport, runners and the products that fuel them. We love our products and we run in everything we make. This focus and passion fuels us as we strive to create the best running shoes and apparel on the planet. We leave work each day knowing we’ve done everything to make runners’ lives just a little bit better. The Chief Marketing Officer (CMO) will drive the development and execution of all global strategic integrated marketing initiatives that drive consumer demand, increase brand heat, and delivers sustainable sales for the future. This position is a critical member of the leadership team and works closely with cross functional partners to transform the brand into a highly considered head-to-toe outdoor lifestyle brand around the world. This CMO should possess a passion for building a best-in-class marketing team within the industry, delivering breakthrough creative marketing plans that drive consumer engagement, partnering with cross-functional partners to build the brand strategy and long-term pipeline with a focus on continuing to improve executional excellence of our go-to-market commercial strategies through digital-first integrated consumer marketing programs and retail experiences. Wolverine Worldwide is a Great Place To Work® Certified™ company, underscoring its commitment to prioritizing employee experience and cultivating an amazing company culture across its U.S. operations. The Great Place To Work Certification distinguishes employers that prioritize employee experience, based on employees’ survey feedback on trust, camaraderie, and appreciation in the workplace

Requirements

• Master's degree required or equivalent work experience, primarily in B2C focus in areas such as brand strategy, brand management, content creation, digital media, product marketing, and marketing analytics.
• Minimum of 12 years of marketing experience in progressively senior roles on national or global brands
• International marketing experience, building and aligning brands across the globe and cultures.

What This Job Offers

• Job Type: Full-time
• Career Level: Executive
• Number of Employees: 1,001-5,000 employees