CFPM Sales Account Manager

Market Enginuity•Orlando, FL

23h•Hybrid

About The Position

Representing Central Florida Public Media Live What You Love. If you love independent journalism and are looking for the opportunity to leverage your expertise in pursuing sales opportunities, advertising agencies, and direct client relationships at the radio station you listen to every day, we need to talk! Your Success Representing CFPM For Sponsorship Will Be Measured By Your Ability To Sales Performance - Source and close new sponsors and increase revenue from existing accounts Sponsor Management – Maintain an account list and develop new business to consistently execute sales activities, driving revenue growth through participation in sales-related activities, including customer visits and Zoom calls. Proposal Development - Deliver professional, solution-based proposals to all clients and prospects that include a co-op, negotiated fee schedule, completion period, and other related requirements. Natural talent - Build and maintain positive relationships with advertising agencies, sponsors, and colleagues. Love for all things process – Track and manage your activity by documenting activity in our CRM What A Typical Day Might Look Like You’ll spend your day hunting for new business, meeting with business leaders, agencies, and engaging with and managing existing accounts while you propose and sell sponsorship schedules, programs, and events to build and maintain relationships, achieve/exceed sales goals and serve as a media consultant to your clients. You’ll develop and grow your account list by prospecting and engaging with new clients, using your familiarity with local market media and competitor dynamics to distinguish CFPM as a key marketing resource. Utilizing CFPM's extensive radio and digital products. That continuously provides Central Florida with news, culture, history, education, sports, and much more! You’ll also collaborate with team members, including a Business Development Specialist who’ll help you craft compelling proposals, and you’ll go to market with best-in-class materials supported by audience analytics to provide sponsors with proof of performance. And at the end of the day, you’ll rest assured knowing your sponsor’s messages aired without issue and that your effort fuels independent media in and around the Orlando region.

Requirements

Experience in outside B2B sales, account development, new business development and agency management, along with knowledge of sales and marketing principles and methods for showing, promoting, and selling
Are skilled and motivated to close new business by implementing marketing strategy and tactics, and honed sales techniques
Don't cut corners; your confidence comes from being prepared
Have strong interpersonal and communication skills, and a history developing trusted relationships
Possess a keen understanding of digital media, and prior success selling integrated programs including on-air, digital, and events.
Hold a broad-based business acumen with marketing knowledge across multiple key categories
Have a strong understanding of the Central Florida market, including decision makers, local events, and key accounts
Possess a valid driver’s license

Nice To Haves

Experience in cause marketing strategy and execution are a definite plus!

Responsibilities

Source and close new sponsors and increase revenue from existing accounts
Maintain an account list and develop new business to consistently execute sales activities, driving revenue growth through participation in sales-related activities, including customer visits and Zoom calls.
Deliver professional, solution-based proposals to all clients and prospects that include a co-op, negotiated fee schedule, completion period, and other related requirements.
Build and maintain positive relationships with advertising agencies, sponsors, and colleagues.
Track and manage your activity by documenting activity in our CRM