Category Marketing Specialist - Hybrid
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About The Position
The Category Marketing Specialist is primarily responsible for driving the sales growth of battery-powered outdoor power equipment and other sustainable product categories by implementing incentive programs resulting from gas outdoor equipment regulations. This includes cultivating external program relationships, fostering retailer engagement and participation, maximizing vendor partner contributions, facilitating internal cross-departmental collaboration, and developing operational efficiencies for these programs. The Specialist will lead initiatives that drive sales growth and elevate the market distinction of our Famous for Four categories. They will be instrumental in evolving strategic projects, executing marketing plans, advancing category positioning, and developing consumer activation plans.
