Campaigns Manager

Digicert • Lehi, UT

84d

About The Position

DigiCert is looking for an eager, results-driven Campaign Manager to join our dynamic team. This is an exciting opportunity to grow in a fast-paced environment and support the execution of impactful demand generation campaigns. The ideal candidate will be a high-energy, highly organized individual with strong communication and collaboration skills, and a passion for driving measurable business outcomes.

Requirements

• Bachelor's degree
• 4+ year experience
• Proven ability to work independently, take ownership of projects, and drive outcomes from start to finish
• Strong problem-solving skills and a focus on continuous improvement, with an ability to optimize processes and enhance campaign effectiveness
• Strong communication and interpersonal skills, with a collaborative mindset
• Action-oriented with the ability to initiate and manage resources to meet deadlines and marketing objectives
• Excellent project management skills, with a keen attention to detail and ability to juggle multiple tasks in a fast-paced environment
• Ability to adapt and learn quickly, with a genuine interest in growing within the demand generation discipline
• Excellence in execution, with an eye for detail and on-brand communications
• Experience in developing cross-functional relationships within a matrixed environment
• Experience supporting integrated B2B marketing campaigns

Nice To Haves

• Ability to thrive in a dynamic, fast-changing environment
• Global and regional demand generation campaign experience
• AI tools familiarity is a plus (especially Enterprise ChatGPT)
• Experience with Salesforce, Eloqua or Marketo, Tableau, ZoomInfo, Asana, and Sharepoint (or equivalents)

Responsibilities

• Support the strategy, planning, and management the demand generation campaign rollout across multiple channels (email, webinars, social, etc.) to drive qualified leads and pipeline growth.
• Responsible for developing programs to meet a pipeline goal for a key initiative.
• Write project briefs that supports objectives and clearly defines KPIs.
• Own the end-to-end execution of selected campaign tactics, ensuring they are delivered on time, with a focus on quality and alignment to marketing objectives.
• Cross-collaboration across the marketing team to execute and deliver integrated programs, especially with the Product Solutions Marketing team to ensure targeting and messaging is on point.
• Oversee lead development, segmentations, and campaign lists, ensuring smooth operations and optimized campaign performance throughout the lifecycle.
• Recommend and leverage different content syndication and lead generation platforms, optimizing budget in the areas with greatest return on platform spend.
• Work closely with the Marketing Operations team to ensure proper tracking and reporting for campaigns, with a focus on data accuracy and actionable insights.
• Support regular performance read outs with the cross-functional marketing team, to ensure timely follow-up on campaign performance, next steps, and optimizations.
• Draft email and ad copies, leveraging AI tools.
• Partner with senior team members to gain hands-on experience in demand generation best practices and strategies across key initiatives.

Benefits

• Competitive benefits package for all full-time employees

What This Job Offers

• Job Type: Full-time
• Industry: Professional, Scientific, and Technical Services
• Education Level: Bachelor's degree