Campaign Specialist

Cordial

197d • $66,000 - $75,000

About The Position

The Campaign Specialist is a vital resource to drive success for Cordial clients. As a member of the Campaign Services team, this hands-on role works closely with marketing stakeholders and end-users to set up, QA, and deploy multi-channel campaigns across email, text, and app-based channels. You’ll code emails, create target audiences, run tests, and build automations to power highly personalized messaging designed to drive engagement and revenue growth for our clients. This position is remote, with US-West Coast hours, and reports directly to the Manager, Campaign Services.

Requirements

• Minimum of 3 years in email and digital operations with hands-on production experience including HTML development, automated customer journeys, A/B testing, and audience queries.
• Expertise in email best practices, such as design and coding for mobile vs. desktop, dark mode, and accessibility.
• Basic experience with design and editing tools like Figma, Photoshop, etc.
• Experience with project & work management tools, e.g. Monday, Asana, JIRA.
• Expertise in customer databases or marketing platforms (ESP, CDP, CRM).
• Knowledge of current regulations and compliance around communications and privacy (CAN-SPAM, CCPA, CASL, GDPR, TCPA).
• Superior attention to detail with strong project management and organizational skills.
• Positive, customer-centric attitude with high emotional intelligence (EQ) and impeccable communication skills.
• Strong bias toward collaboration and ability to work effectively in a cross-functional and geographically dispersed team.
• Willingness to ask questions and be naturally curious for professional development.

Nice To Haves

• Experience using Cordial.
• Experience with SaaS and/or rapidly growing startups.

Responsibilities

• Execute end-to-end campaign production, including coding dynamic, personalized emails in HTML/CSS based on client designs.
• Develop and maintain reusable templates and blocks.
• Build targeting segmentation and client data queries.
• Optimization and management of media assets in the Cordial system.
• Testing, debugging, and proofing with stakeholders.
• Deployment and scheduling.
• Maintain rigorous QA and troubleshooting standards using tools like EmailOnAcid & Litmus.
• Ensure campaigns adhere to industry best practices for design, compliance, and performance.
• Build cross-channel message orchestrations in Cordial and make periodic updates to creative and content within transactional and automated emails (as requested).
• Collaborate with client creative teams, managers, and stakeholders for the creation and management of campaign content.
• Champion efficient and reliable processes and communication to maximize the impact and experience for clients from brief through proofing and approval.
• Monitor technical issues relating to email delivery and marketing automation and escalate as necessary.
• Maintain client request workflow and manage expectations to ensure consistent and timely delivery of client campaigns in accordance with SLAs.

Benefits

• $66,000.00-$75,000.00 annually.
• Equity and bonus.
• Robust benefit plan (medical/dental/vision/life).
• 401k match.
• Flexible time off.
• Childcare and continued education yearly reimbursements.
• Healthy work/life balance.
• Strong dedication to DE&I efforts.
• Respectful and open culture.

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level