Campaign Execution Analyst- Offers

Focus Brands • Atlanta, GA

73d

About The Position

The Campaign Execution Analyst (Offers) supports our portfolio of brands within the Center of Excellence by supporting execution of loyalty offers within our loyalty platform (Punchh). This person will execute loyalty campaigns through configuring, testing, and deploying offers to guests on behalf of our brands. The role will sit within the newly organized Campaign Operations team and support all marketing campaigns, test & learn experiments (content and offers) as well as automation and journeys to support demand generation for our GoTo Food portfolio of brands. They'll need to have a high attention to detail and comfortable exhaustively testing offer scenarios at POS ahead of deployment, as well as an insatiable curiosity around spurring loyalty growth through digital communications.

Requirements

• High attention to detail.
• Experience with loyalty programs or platforms, preferably Punchh.
• Strong analytical skills to assess campaign performance.
• Ability to work collaboratively within a team.

Nice To Haves

• Experience in digital marketing or communications.
• Familiarity with demand generation strategies.
• Curiosity and eagerness to learn about loyalty growth.

Responsibilities

• Support execution of loyalty offers within the loyalty platform (Punchh).
• Execute loyalty campaigns by configuring, testing, and deploying offers.
• Support all marketing campaigns and test & learn experiments.
• Assist in automation and journeys to support demand generation for the GoTo Food portfolio of brands.
• Conduct thorough testing of offer scenarios at POS before deployment.

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level
• Industry: Food Services and Drinking Places
• Number of Employees: 1,001-5,000 employees