Business Development Representative

Knowledge CityLebanon, PA
22dRemote

About The Position

We are currently seeking an organized and results-driven Business Development Representative to support our outbound sales efforts and contribute directly to pipeline growth. This role is essential to driving top of-funnel activity by identifying, engaging, and booking meetings with high-quality leads for our Sales teams. You will be responsible for executing outreach campaigns, following up with prospects, and maintaining a consistent flow of qualified meetings to keep the pipeline active and growing. The ideal candidate has a proven track record of consistently booking qualified meetings through outbound prospecting, with deep expertise in LinkedIn outreach strategies and a strong understanding of SaaS B2B sales fundamentals. They thrive in fast-paced environments and know how to drive meaningful pipeline growth.

Requirements

  • 2+ years of experience in outbound B2B business development, with a focus on LinkedIn and email outreach.
  • Hands-on experience using LinkedIn Sales Navigator for prospecting.
  • Proven ability to generate qualified leads and book meetings for Account Executives.
  • Excellent written communication skills with an emphasis on clarity and personalization.
  • Proficiency in CRM platforms like HubSpot, Salesforce, or similar tools.
  • Familiarity with email outreach tools (e.g. Apollo).
  • Highly organized, self-driven, and results oriented.
  • Comfortable working with KPIs such as outreach volume and meetings booked.
  • Ability to work independently in a remote environment.

Responsibilities

  • Execute outbound outreach campaigns primarily through LinkedIn and email.
  • Use LinkedIn Sales Navigator to identify and engage with ideal target prospects.
  • Craft personalized and compelling outreach messages tailored to buyer personas.
  • Manage and update lead information and outreach activities in the CRM.
  • Book qualified meetings and product demos for Sales teams.
  • Meet or exceed KPIs focused on meetings booked.
  • Conduct account-level and industry research to support targeting efforts.
  • Maintain a clean and organized pipeline of prospects and active conversations.

Benefits

  • Paid time off and a supportive team environment.
  • Opportunities for professional growth through access to training materials and company courses.
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