Business Development Representative

Informa Group .•Irving, TX

19h•Hybrid

About The Position

The Business Development Representative is an entry-level sales role focused on building and qualifying the sales pipeline for Informa Markets events. This position serves as the first point of contact for prospective clients and offers exceptional growth opportunities, mentorship, and support to drive revenue generation. Informa Markets, a division within Informa, creates global platforms for industries to trade, innovate and grow, organizing over 450 large-scale branded and transaction-led B2B events. They also provide data and digital content, as well as year-round online platforms for businesses to showcase products and buyers to conduct research, generating valuable leads.

Requirements

Bachelor’s degree in Business, Marketing, Communications, or related field, or equivalent working experience.
Strong verbal and written communication skills with professional phone presence.
Excellent time management and attention to detail.
Proficiency in Microsoft Office Suite, CRM platforms, and sales tools.
Comfortable with cold calling and email outreach.
Self-motivated and able to work autonomously.
Coachable and eager to learn.
Resilience: Persistent and resilient when facing rejection with positive attitude.
Precision: Detail-oriented with strong follow-through on commitments and deadlines.
Collaboration: Team player with collaborative mindset and willingness to support colleagues.
Drive: Results-driven with competitive nature and commitment to exceeding targets.
Adaptability: Flexible and adaptable to changing priorities, processes, and market conditions.

Nice To Haves

1-3 years of experience in sales, customer service, or business development preferred.
Interest in developing a career in B2B sales.
Familiarity with Salesforce CRM and sales automation tools preferred.

Responsibilities

Conduct cold calls and email campaigns to generate leads.
Qualify inbound leads from marketing, website inquiries, and trade shows.
Research business opportunities and schedule discovery meetings.
Maintain accurate lead data in Salesforce CRM.
Update and manage client and prospect contact information.
Research company profiles and decision-makers.
Ensure data accuracy and create targeted prospect lists.
Track and report lead performance metrics.
Use Salesforce to track client interactions, opportunities, and forecasts that are up to date and accurate.
Follow up on payments and resolve issues with Finance.
Address customer inquiries and escalate complex cases.
Support sales managers with research and proposals.
Build relationships with early-stage prospects.
Conduct introductory calls and qualify opportunities.
Transition leads to sales reps and maintain follow-up schedules.
Collaborate with marketing to improve campaigns.
Achieve daily call and email targets.
Meet weekly lead generation quotas.
Meet monthly/quarterly sales targets.
Achieve Marketing qualified lead (MQL) conversion rates.
Ensure timely follow-up on all marketing qualified leads within established SLA timeframes.

Benefits

A welcoming culture with in-person and online social events, our fantastic Walk the World charity day and active colleague groups and networks promoting a positive, supportive, and collaborative work environment.
Take up to four days per year to volunteer, with charity match funding available too.
The opportunity to develop your career with bespoke training and learning, mentoring platforms and on-demand access to thousands of courses on LinkedIn Learning.
Encouragement and support for internal job moves.
15 days PTO rising to 20 after three years and 25 after six years.
10 national holidays.
A birthday leave day.
The chance to work from (almost!) anywhere for up to four weeks a year.
401k match.
Health insurance.
Vision insurance.
Dental insurance.
Parental leave.
ESPP offering company shares at a minimum 15% discount.
Strong wellbeing support through EAP assistance, mental health first aiders, free access to a wellness app and more.
Recognition for great work, with global awards and kudos programs.
The chance to collaborate with teams around the world.