Business Development Manager, Leads Generation

Publicis GroupeNeedham, MA
343d

About The Position

From helping to invent the affiliate industry, to performance marketing and what comes next, we've earned a reputation for maintaining the largest, most reliable partnership-based platform and sterling service with a personal touch. With over 25 years of experience and 1,000+ associates across 7 different countries, CJ (formerly Commission Junction) is the most trusted and established name in performance marketing. We specialize in cultivating partnerships between top brands and trusted publishers to help them drive revenue and grow their businesses. CJ's industry-leading solutions and services are what makes our innovative marketing technology (“martech”) the platform of choice for over 3,800 global brands across all industries including retail, travel, finance, technology, and home services. As part of Publicis Groupe, our data capabilities, future-focused tech, and strategic expertise power meaningful connections so brands can reach consumers wherever they are. We take just as much pride in our innovative technology and comprehensive data as we do in the expertise and dedication of our people. Our collaborative teams are equipped with advanced tools, training, and career development opportunities in order to provide our clients with cutting edge solutions, strategies, and support that drive meaningful results. In an industry with much uncharted territory, our people are a trusted a steady hand.

Requirements

  • 10+ years' media, lead gen, display, email marketing, agency sales, and business development experience preferred
  • Track record of success pitching and developing new business with premiere brands
  • Knowledge and passion for sales and lead gen marketing
  • Strong verbal and written skills and dynamic presentation style in combination with a strong consultative and professional business acumen

Responsibilities

  • Grow our business by developing and executing an aggressive client acquisition sales strategy focused on lead generation marketing services and solutions that are consistently evolving due clients ever changing needs
  • Identify, develop and close new business opportunities with direct clients, internal & external agencies, and existing clients.
  • Partner with account and strategy teams to help clients solve problems and leverage research and data to inspire and grow
  • Quarterback development of proposals and pitches from the client/prospect perspective to ensure relevance, impact, value and compelling business cases
  • Maintain strong relationships with existing clients by upselling, renewing, and expanding to grow accounts
  • Identify and develop opportunities to expand our services and solutions among sister agencies and new regions globally
  • Understand our competitors' services and selling techniques and be able to effectively compete and sell against them
  • Identify client decision makers and build strong relationships that provide opportunities for our services and solutions
  • Stay up to date with lead generation and performance marketing, and develop relevant POVs that engage clients and enhance our competitiveness
  • Work well in a self-directed environment, adapt and work efficiently in a rapidly changing dynamic environment and a willingness to be an active participant within a team

Benefits

  • Competitive salaries
  • 401K matching
  • Wellness reimbursement programs
  • Life insurance
  • Comprehensive medical, dental and vision coverage
  • Flexible time off, no accrual necessary
  • Generous amount of paid holidays
  • Company-sponsored team building events
  • Employee Referral Program
  • Recognition awards
  • Parental bonding leave
  • Child/elder care assistance
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