Business Development Director

Genesis Administrative Services LLC•Waldorf, MD

2d•$95,000 - $110,000

About The Position

At Genesis Healthcare, we are dedicated to improving the lives we touch through the delivery of high-quality care and exceptional service. As a leading provider in the long-term care industry, we believe in fostering a collaborative, inclusive and supportive work environment where every team member is valued and empowered to make a difference. Whether you're an experienced professional or just starting your career, we offer opportunities for growth, development, and advancement in a range of roles. Join us in our mission to enhance the well-being of our patients and residents while making a meaningful impact in the communities we serve. The Post-Acute Services Director drives the growth and success of assigned nursing centers by cultivating and leveraging relationships to generate high-quality patient referrals. This position manages complex patient transitions, oversees discharge processes, and establishes relationships within both hospital and non-hospital systems. The Director plays a key role in enhancing efficiency and effectiveness of patient referrals, ensuring smooth transitions, and fostering long-term relationships that support the nursing center’s growth objectives. The Director is also responsible for overseeing the implementation of sales and clinical programming strategies that integrate vertically to sustain and expand the center's market presence.

Requirements

RN or LPN licensure preferred, but not required, except where mandated in the state in which employment occurs.
Valid driver’s license.
Five to seven years of recent clinical experience.

Responsibilities

Lead the patient referral process from review through to acceptance, ensuring that the center is prepared to admit patients smoothly. Utilize the CRM system to ensure proper documentation and smooth clinical handoffs that improve patient outcomes and financial performance.
Establish strong relationships with hospital referral sources and key decision-makers, developing 5-10 new contacts per month within the hospital systems and various departments. Cultivate these relationships to build brand loyalty and awareness around the center’s clinical excellence.
Understand and effectively communicate the clinical strengths and competencies of the assigned nursing centers, positioning them as a solution to the referral needs of local hospitals. Align the nursing center’s offerings with the needs of hospital systems to drive consistent referral flow.
Demonstrate a conversion ratio of 60% or higher for clinically and financially appropriate referrals. Continuously drive quality referrals that lead to conversions, with a focus on achieving upward trends in conversion rates within 90-120 days of hire and during each reporting period thereafter.
Develop and sustain a market strategy plan for assigned nursing centers, incorporating data analytics to drive key strategic initiatives. Meet and exceed targeted admissions and sales goals, ensuring at least a 5% increase in patient admissions each reporting period.

Benefits

Variable compensation plans
Tuition, Travel, and Wireless Service Discounts
Employee Assistance Program to support mental health
Employee Foundation to financially assist through unforeseen hardships
Health, Dental, Vision, Company-paid life insurance, 401K, Paid Time Off
Free 24/7 virtual health care provided by licensed doctors for all Anthem medically-enrolled employees and their immediate family members
On-Demand Pay Program that allows for instant access to a portion of the money you’ve already earned
Pet Insurance
Term and Whole Life Insurance
Short-term Disability
Hospital Indemnity
Personal Accident
Critical Illness
Cancer Coverage