Business Development Director - Tequila

About the position

The Business Development Director Tequila, Illinois ensures excellence in the planning and execution of Market growth and profit in alignment with company business performance objectives for the Spirits business in assigned state. This is primarily achieved through effectively leading, planning, directing, motivating, training and measuring the Distributor's direct organizations. Owns the management of the trade marketing agenda to supplement the sales initiatives. Role is responsible for embedding the Diageo's vision set within our Distributor partner by providing clear direction and objectives. Role significantly influences the distributor teams, maintains a two-way collaborative dialogue emphasizing teamwork and getting results.

Responsibilities

• Engage with state-level Distributor GM on ensuring delivery of category financial and executional performance in assigned states
• Collaborate with brand marketing teams to identify and implement growth opportunities specific to category in assigned state, incorporating trends from the latest insights gathered from the field
• Identify and plan local-level activation events that build brand awareness and tell our unique stories to our core consumers
• Equip and empower Distributor Field Sales teams on creating the 'perfect outlet'
• Accountable for execution and activation KPIs and market share growth in Strategic Accounts and Independent channels in market
• Identifies accounts with the greatest potential, allocates resources accordingly
• Deliver financial responsibilities by developing and driving Execution and Depletion performance strategies with cross-functional teams (RGM, Activation, On-Premise, National Accounts, Finance) and Distributors in accordance with national brand, customer, and channel strategies.
• Builds outstanding performance-based relationships with distributors and ensures Diageo's route-to-market (RTM) is positioned to win for the short, medium, long term.
• Works with the VP of Performance, RGM & Distributor Managers to identify and deliver pricing strategies in market
• Ensures that Diageo is growing Market Share in the top accounts through the retail team & connection with distributors.

Requirements

• Undergraduate degree required and must have 10+ years of market development and selling experience with proven successes in achieving volume and profit targets
• Must have field sales, distributor management and leading teams experience
• Must have detailed knowledge of financial management, including working applications of financial planning, analysis, and strategy
• Must have skills in pricing analysis and efficiency. Must understand and apply data analysis to drive effective portfolio strategies
• Very positive; highly organized; excellent influencer; exhibits independence/needs little supervision; quick learner; and exhibits resiliency and tenacity in the face of challenge
• Understands supplier/distributor dynamics and product supply chain
• Persuasive sell, negotiation, & problem solving
• Ability to seek out brand growth opportunities through the lens of flawless execution, brand marketing opportunities and activation that creates consumer engagement
• Moves with considerable pace, inspired to take action and possesses a steadfast appetite for continuous improvement

Benefits

• Healthcare benefits
• Retirement benefits
• Short-term and long-term disability coverage
• Basic life insurance
• Wellness benefits
• Industry leading parental leave