Business Development Director, Mid Market

Flywheel DigitalNew York, NY
9hHybrid

About The Position

About Flywheel Flywheel's suite of digital commerce solutions accelerate growth across all major digital marketplaces for the world's leading brands. We give clients access to near real-time performance measurement and improve sales, share, and profit. With teams across the Americas, Europe and APAC, we offer a career with real impact, endless growth opportunities and the support you need to be the best you can be. The Opportunity Flywheel is seeking a dynamic, results-driven Business Development Director to join our North American New Business team. In this pivotal role, you'll identify and cultivate high-impact partnerships with growth-minded mid-market brands, helping them achieve ambitious objectives by leveraging Flywheel's comprehensive solutions and services. This role is ideal for an experienced sales leader who is passionate about driving client growth, skilled at building relationships across multiple stakeholder levels, and excels at creating tailored go-to-market strategies that resonate with mid-market organizations. You'll be a key driver in expanding Flywheel's footprint, working cross-functionally to develop value-driven solutions aligned with each partner's strategic priorities.

Requirements

  • Proven Mid-Market Sales Leader: 5+ years selling solutions to mid-market organizations, with a consistent track record of meeting or exceeding sales targets (retail media, CPG, or MarTech experience a plus).
  • Relationship Builder: Comfortable engaging with decision-makers at multiple levels; skilled at building trust and guiding collaborative sales conversations.
  • Market Awareness: Solid understanding of mid-market business dynamics, industry trends, and the evolving needs of growth-focused brands.
  • Strategic Thinker: Capable of building go-to-market strategies, analyzing data and market trends (Excel proficiency required), and translating insights into actionable recommendations.
  • Business Savvy: Commercially minded with a solutions-focused approach; able to understand client business models and clearly articulate Flywheel's competitive advantages.
  • Strong Communicator: Articulate and persuasive; skilled at crafting compelling narratives and presenting to senior stakeholders with confidence and clarity.
  • Entrepreneurial & Resourceful: Self-motivated, adaptable, and comfortable taking ownership of opportunities from prospecting through close.
  • Organized & Accountable: Strong project management skills with meticulous attention to detail and follow-through on commitments.
  • Collaborative Team Player: Genuinely invested in cross-functional partnerships and contributing to Flywheel's broader growth mission.
  • Client-Focused: Energized by helping ambitious brands discover and capture new growth opportunities with Flywheel.
  • Willing to Travel: Prepared to travel regionally as needed to build relationships, attend industry events, and advance business development initiatives.

Nice To Haves

  • retail media, CPG, or MarTech experience a plus

Responsibilities

  • Drive Mid-Market Growth: Own and exceed revenue targets within an assigned territory, identifying and cultivating relationships with key decision-makers across target accounts.
  • Strategic Pipeline Development: Proactively prospect, qualify, and build a robust pipeline of new business opportunities within the mid-market segment, focusing on high-growth and established brands with clear expansion potential.
  • Consultative Sales Leadership: Lead multi-stakeholder sales cycles from initial discovery through close, navigating organizational dynamics while maintaining focus on client needs and outcomes.
  • Trusted Advisory Partnership: Serve as a knowledgeable partner, understanding client business challenges, market positioning, and growth objectives to recommend impactful, customized solutions.
  • Go-To-Market Strategy: Collaborate with pre-sales, product marketing, and customer success teams to develop tailored go-to-market approaches, presentations, and business cases that resonate with mid-market buyers.
  • Relationship Building: Establish and maintain strong relationships with key stakeholders at various organizational levels, from operations managers to C-suite, ensuring alignment and continuity throughout the sales process.
  • Market Insights & Communication: Deliver clear, data-backed recommendations to internal and external stakeholders; stay informed on market trends and competitive landscape to position Flywheel effectively.
  • Pipeline Management: Maintain accurate forecasting, reporting, and CRM discipline; leverage data to refine strategy and optimize sales outcomes.
  • Cross-Functional Collaboration: Work seamlessly with internal teams to ensure smooth transitions post-sale and support long-term client success and expansion.

Benefits

  • Flexible vacation time
  • Great learning and development opportunities
  • Benefits that help you live your best life
  • Parental leave and benefits
  • Volunteering opportunities
  • If you’re looking to connect with teammates on a topic of inclusion and identity, chances are there’s an ERG for that.

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What This Job Offers

Job Type

Full-time

Career Level

Mid Level

Education Level

No Education Listed

Number of Employees

1,001-5,000 employees

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