Branded Products PNW Territory Manager (Turf & Ornamental)

Wilbur-Ellis•Home Office, WA

47d•$115,400 - $151,620

About The Position

Investing in You, join a 100-year-old, family-owned leader in Ag – and grow with us! Wilbur-Ellis invests heavily in our employees by offering skill development and training, competitive compensation and benefits, and a tradition of promoting from within for a broad range of career opportunities. And we foster a supportive, people-first work environment. “We know the confidence gap can get in the way of meeting spectacular candidates, so please don’t hesitate to apply — we’d love to hear from you.” Role Overview: The Branded Products PNW Territory Manager – Turf & Ornamental is responsible for driving sales growth and market adoption of Wilbur-Ellis branded products, focused on the Turf & Ornamental markets including Golf, Turf/Landscape, Nursery/Greenhouse, and Vegetation Management. This role serves as the primary field-based technical and commercial expert for branded products, working closely with customers, distributors, and internal sales teams to deliver value through data-driven recommendations, education, and execution of regional business plans. The Territory Manager collaborates closely with Product/Portfolio Management, Strategic Marketing, and R&D to ensure market feedback, product positioning, and local execution align with broader portfolio strategies.

Requirements

5+ years of sales or technical sales experience
Strong agronomic or horticultural background
Experience interpreting research trials and data
Understanding of plant nutrition, fertilizer, biological and synthetic products
Experience with marketing program execution
Experience managing a sales portfolio and forecasts
Working knowledge of pricing and margin principles
Willingness to travel up to 50%

Nice To Haves

You have solid leadership and relationship-building skills
You’re a creative and critical thinker
You’re comfortable serving as the voice of the market
You have excellent written, verbal, and presentation communication skills
You have strong organization and time management skills
You have the ability to influence without formal authority

Responsibilities

Drive sales growth and market penetration of Wilbur-Ellis branded products within Turf & Ornamental (T&O) segments including Golf, Turf/Landscape, Nursery/Greenhouse, and Vegetation Management.
Build, manage, and expand relationships with key accounts, distributors, and influencers within the professional T&O market.
Promote and deliver research data, field trial results, and technical insights to support branded product positioning and validate local fit.
Advocate for branded solutions that deliver measurable customer value.
Lead and support internal sales team, dealer, and end-user training and events.
Provide regional pricing guidance and market intelligence.
Develop and execute annual territory business plans.
Communicate product updates and launch initiatives.
Collaborate with Product/Portfolio Management and Strategic Marketing.
Support forecasting and internal systems (PROS, ADAPT, Business Planning tools).