Brand Strategy Intern [Summer]

Godfrey Dadich PartnersSan Francisco, CA
6d$20Hybrid

About The Position

GDP is a creative marketing agency that combines the best of strategy, design, and journalism to help brands clarify complexity. We are looking for a Brand Strategy Intern to join our team of journalists and nonfiction storytellers this summer. You’ll learn how we cast a wide research net, distill what matters, and translate insight into strategy that creatives can build from. The candidates most likely to thrive are self-starters who prefer trying to solve a challenge their own way first before collaborating with others. They are comfortable receiving an assignment or directions and then running with the project, taking responsibility for communications with their team when they want assistance or guidance. This is a paid hybrid role (in office Tuesdays, Wednesdays, Thursdays) in San Francisco.

Requirements

  • A commitment of up to 40 hours a week from June through August
  • Possesses a hungry, strategic mind that is happiest when learning something new, and sees difficult problems as an opportunity for creativity
  • Deeply curious about understanding consumer psychology, cultures, and the forces that shape them
  • Strong analytical and research skills to assess market trends and consumer insights
  • Write clearly and can explain your thinking, whether in a document, a slide, or a conversation
  • Ability to work independently, communicate proactively, and collaborate generously
  • Comfortable with handling multiple projects and meeting deadlines

Responsibilities

  • Research & insight: Track cultural shifts, category dynamics, and audience behavior; find signals in the noise across qualitative and quantitative sources
  • Synthesis: Turn research into clear points of view: frameworks, narratives, and recommendations that help teams make decisions
  • Support Brand Strategy: Author creative briefs, competitive analyses, audience profiles, trend reports, and workshop materials
  • Client + Market Understanding: Interrogate what’s already believed about a client and their audience, then strengthen (or challenge) it with evidence
  • Collaboration: Work closely with strategy, account, editorial, and creative teams to keep work aligned, resonant, and on track
  • Learn to move quickly without cutting corners: focused research, logical thinking, strong documentation, and early drafts
  • Intern Pitch Project: Partner with interns across disciplines to build a proposal and pitch from the ground up, with coaching along the way
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