Brand Reputation Specialist (Remote)

Maximus Health, Inc.
2dRemote

About The Position

We are seeking a Brand Reputation Specialist to serve as the front line of our public facing customer experience. This role monitors and responds to customer feedback across all reputation platforms: Better Business Bureau (BBB), Trustpilot, social media, and our Discord community to ensure every client interaction reinforces our commitment to premium service and effective problem resolution. This individual contributor role requires exceptional judgment, empathy, and communication skills. You'll be trusted to resolve service issues autonomously, maintain our brand voice in public forums, and turn frustrated clients into advocates through genuine problem solving. This is a critical role for protecting and elevating Maximus's reputation as we scale.

Requirements

  • 3+ years of customer service or reputation management experience in healthcare, DTC wellness, telehealth, or other regulated industries
  • Proven writing ability under pressure: empathetic, clear, professional tone that de-escalates conflict in public forums
  • HIPAA compliance knowledge: Understanding of protected health information (PHI) requirements for public communication
  • Track record managing public-facing brand reputation through reviews, social media responses, or community management
  • Autonomous problem-solver: Comfortable making judgment calls with incomplete information and ambiguous situations
  • Emotional intelligence: Ability to read between the lines of customer frustration and identify root causes
  • Proficiency navigating multiple platforms: BBB, Trustpilot, social media management tools, Discord
  • Experience with CRM systems and ticketing platforms for escalation tracking
  • Strong documentation habits for identifying and communicating patterns
  • Exceptional empathy paired with performance-driven mindset aligned with our client base
  • Ability to translate customer frustration into actionable internal feedback without defensiveness
  • Sound judgment distinguishing routine service recovery from crisis escalation scenarios
  • Resilience handling emotionally charged interactions while maintaining professionalism

Responsibilities

  • Monitor and respond to all customer feedback across BBB, Trustpilot, social media platforms, and Discord within 24 business hours (target: <12 hours)
  • Craft empathetic, professional, HIPAA-compliant responses that address client concerns while maintaining Maximus's performance-driven brand voice
  • Serve as the public face of Maximus customer care, setting the standard for how we engage with clients in visible forums
  • Redirect all clinical or medical questions directly to the client's prescribing physician; this role will handle service issues only
  • Active participation in voice of customer discussions with internal cross functional stakeholders
  • Investigate service issues thoroughly and implement effective solutions including refunds, credits, and order expediting
  • Initially collaborate with manager to develop escalation recommendations; grow into autonomous decision-making authority
  • Guide clients through resolution processes with clear communication and follow-through
  • Request review amendments when issues are genuinely resolved (no pressure tactics or score negotiation)
  • Document resolution patterns and identify recurring friction points for cross-functional improvement
  • Immediately escalate potential PR crises or viral negative posts to Operations Lead and Head of Marketing
  • Flag systemic product, service, or operational issues to appropriate internal teams
  • Provide regular sentiment trend reports highlighting patterns in customer feedback
  • Maintain detailed case documentation for pattern recognition and continuous improvement

Benefits

  • Full Suite: Medical, Dental, Vision, Life Insurance
  • Flexible vacation/time-off policies
  • Liquidity of options whenever available
  • Extended options exercise window for loyal employees (3 months for every year of service; e.g. 1 year for 4+ year employees)

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What This Job Offers

Job Type

Full-time

Career Level

Mid Level

Education Level

No Education Listed

Number of Employees

11-50 employees

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