Brand Associate
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About The Position
As a Retail Sales Associate at Gap, you will play a crucial role in engaging and connecting with customers by providing exceptional customer service. Your primary responsibility will be to become an expert in the products offered, using this knowledge to educate, inform, inspire, and outfit customers effectively. You will be expected to provide information on the current merchandise assortment, store promotions, and events while executing operational processes efficiently. Your goal is to embody the Gap brand and foster brand loyalty while maintaining productivity in your role. In this position, you will be expected to master the brand's selling behaviors, applying these techniques with every customer interaction to ensure a premium customer experience. This includes acknowledging and assisting customers, locating merchandise efficiently, and answering questions accurately. You will also be responsible for offering style and outfit suggestions, utilizing mannequins and displays for inspiration, and promoting customer loyalty by educating them about loyalty programs. Additionally, you will support various processes on the sales floor, in fitting rooms, at checkout, and in the back of house as needed, while being courteous and responsive to both internal and external requests. The ideal candidate will be a good communicator who can effectively utilize technology to engage with customers and team members to meet goals. You should be a problem solver focused on continuous improvement, always eager to learn, open to feedback, and ready to take action as required. Handling customer interactions and potential issues with professionalism and courtesy is essential, as is the ability to gather information to solve problems. On-the-job training will provide you with the procedural knowledge necessary to excel in this role.
