Brand and Content Director - KS95

2060 Digital • Saint Paul, MN

2d

About The Position

Set programming direction, develop content and operational station level
policies and strategic mission for radio station in collaboration with senior
management.
Develop a strong relationship with on-air talent and teams helping them grow
and develop.
Develop the brand’s digital and social media strategy
Study and plan for the future.
Responsible for the day to day brand and content decisions.
Work with research vendors to analyze and interpret data and research.
Evaluate whether changes are needed and communicate changes.
Work with and provide direction to station employees.
Work closely with sales management and promotions to achieve revenue budgets.
Build synergy with digital staff to provide digital extensions through the
website and digital media.
Knowledgeable of and applies as needed all current FCC rules and regulations.
Work closely with engineering staff in overseeing the technical and audio
components in regards to station function and sound.
Provide direct supervision of employees in the following ways: Develop a
strong brand and content through applicable training, evaluation, and
coaching; Consult and collaborate with VP/GM and others in management in the
areas of personnel, recruitment, hiring and development of personalities and
other staff;; Critique and provide performance feedback employees on a
regular basis;
Work cooperatively and collaboratively with corporate programming,
engineering, production, digital and sales departments as well as others.
Acts in a professional manner when representing each station.
Represent station at various events.

Complete other duties as assigned.

Requirements

• 5 years as a successful Brand & Content or Program Director. Experience in a supervisory position preferred.
• Strong digital, social and podcasting acumen
• Proven ability to function effectively under deadlines and in high-pressure situations.
• Operating knowledge of digital radio automation systems and music scheduling software (if a music station)
• Thorough understanding of FCC guidelines regarding compliance with rules including indecency, profanity, payola/plugola, and contesting.
• Ability to bring out and understand overall branding and content objectives and philosophies.
• Exercise discretion and good judgment.
• Ability to interact and communicate effectively with diverse groups of individuals.
• Quick and clear thinking required.
• Project an appropriate professional appearance and demeanor.
• Ability to work in compliance with company policies and procedures.
• Ability to function in a team environment.
• Ability to read, hear and speak clearly.
• Ability to prepare reports, business correspondence, and business proposals.
• Must have manual dexterity for keyboarding and manipulating control and tools.
• Ability to communicate in English both verbally and in writing.
• Requires the ability to think critically, strategically and tactically and to articulate information in clear, concise manner to others.

Responsibilities

• Set programming direction
• Develop content and operational station level policies and strategic mission for radio station in collaboration with senior management
• Develop a strong relationship with on-air talent and teams helping them grow and develop
• Develop the brand’s digital and social media strategy
• Study and plan for the future
• Responsible for the day to day brand and content decisions
• Work with research vendors to analyze and interpret data and research
• Evaluate whether changes are needed and communicate changes
• Work with and provide direction to station employees
• Work closely with sales management and promotions to achieve revenue budgets
• Build synergy with digital staff to provide digital extensions through the website and digital media
• Knowledgeable of and applies as needed all current FCC rules and regulations
• Work closely with engineering staff in overseeing the technical and audio components in regards to station function and sound
• Provide direct supervision of employees
• Work cooperatively and collaboratively with corporate programming, engineering, production, digital and sales departments as well as others
• Acts in a professional manner when representing each station
• Represent station at various events
• Complete other duties as assigned

What This Job Offers

• Job Type: Full-time
• Career Level: Manager
• Education Level: No Education Listed
• Number of Employees: 101-250 employees