Bottle Shop Manager

Folino Estate•Kutztown, PA

11d

About The Position

The Bottle Shop Manager oversees daily operations of the tasting room bottle shop, ensuring an exceptional guest experience through knowledgeable wine guidance, warm hospitality, and seamless service. This role manages wine and retail merchandising, inventory accuracy, and cash handling, while also supporting front of house operations and special events. The Bottle Shop Manager works closely with the Lounge Manager to create a welcoming, well-organized environment that reflects the winery's standards of quality and hospitality.

Requirements

2-5 years of retail experience; prior management experience strongly preferred
Winery, tasting room, or hospitality experience preferred
Knowledge of wine and wine-tasting experiences desirable
Proven track record of professional growth and success in prior roles
Strong leadership, delegation, and team-building skills with a "can do" attitude
Excellent communication and interpersonal skills
Outstanding customer service orientation with the ability to create memorable guest experiences
Highly organized, detail-oriented, and able to manage multiple priorities
Goal-driven with the ability to develop and achieve sales objectives
Computer literacy required
RAMP and ServeSafe certifications required (must be maintained throughout employment)
Dependable, motivated, and able to work independently while taking direction well
Commitment to excellence, reliability, and continuous learning

Responsibilities

Oversee daily opening and closing procedures for the Bottle Shop
Manage wine and merchandise inventory, including monthly counts, transfers, and reporting
Ensure accurate tracking of wine movement between tasting room, lounge, banquet, kitchen, and events
Support wine club operations including order pickups, events, and coordinating with the Wine Club Concierge
Assist with wine shipping, labeling, and seasonal winery support (e.g., harvest activities) as needed
Recruit, train, schedule, and supervise tasting room staff, ensuring proper coverage for daily operations and events
Coach team members on wine knowledge, sales techniques, guest service standards, and POS system use
Partner with management to develop and implement staff training programs that build product expertise and brand loyalty
Monitor performance, provide feedback, and support professional growth of team members
Serve as a visible leader in the tasting room and lounge, actively engaging with guests through table touching, wine education, and personalized service
Maintain a welcoming, professional, and clean environment that reflects the winery's brand standards
Respond to guest inquiries, resolve concerns, and ensure all visitors enjoy a memorable experience
Assist with lounge operations and provide coverage in the absence of the Lounge Manager
Manage and facilitate tasting room and special events, coordinating with other departments as needed
Ensure events are staffed appropriately and run smoothly while maintaining exceptional guest service
Track sales goals, monitor performance, and support staff in achieving individual and team targets
Oversee scheduling and labor management in alignment with operational and budgetary needs
Maintain compliance with all RAMP and safety standards