BI Analyst, Acquisition Marketing

PrizePicks•Atlanta, GA

22h•Hybrid

About The Position

At PrizePicks, we are the fastest-growing sports company in North America, as recognized by Inc. 5000. As the leading platform for Daily Fantasy Sports, we cover a diverse range of sports leagues, including the NFL, NBA, and Esports titles like League of Legends and Counter-Strike. Our team of over 550 employees thrives in an inclusive culture that values individuals from diverse backgrounds, regardless of their level of sports fandom. Ready to reimagine the DFS industry together? We are looking for a curious, detail-oriented Analyst to join our Acquisition Marketing Analytics team. In this role, you'll support the measurement and reporting infrastructure that helps our marketing team make smarter decisions. You’ll also work to contribute to the learning agenda across incrementality and creative testing. You're a great fit if you're comfortable working with data across multiple sources, excited about connecting analysis to real business outcomes, and thrive in a hands-on, fast-paced, data-driven environment.

Requirements

2+ years of experience in data & analytics, specifically in a role supporting paid media channels
Bachelor's degree in Business, Analytics, Statistics, Econometrics, Information Systems, Computer Science, or a related field
Exceptional communicator with experience presenting to business stakeholders
Ability to work with cross-functional partners (Marketing, Finance, Product)
Strong project management
Advanced SQL
Tableau (strongly preferred) or similar BI tool
Excel
Python (preferred for modeling, automation, or statistical analysis)

Nice To Haves

Hands-on experience with digital channels, app-based acquisition, and MMP platforms strongly preferred
Python (preferred for modeling, automation, or statistical analysis)

Responsibilities

Build & maintain marketing performance dashboards and reports
Automate recurring reporting & operational workflows to reduce manual effort and improve accuracy
Support the management and QA for marketing data pipelines across paid channels
Monitor day-to-day performance across acquisition channels, surfacing insights to marketing team stakeholders
Support channel leaders in implementing incrementality tests and strategies
Conduct deep-dive analyses to support media buying decisions with data-driven insights and recommendations

Benefits

In addition to your great compensation package, full-time employees will be eligible for the following perks:
Company-subsidized medical, dental, & vision plans
401(k) plan with company match
Annual bonus
Flexible PTO to encourage a healthy work/life balance (2 weeks STRONGLY encouraged!)
Generous paid leave programs, including 16-week paid parental leave and disability benefits
Workplace flexibility and modern work schedules focused on getting the job done, not hours clocked
Company-wide in-person events and team outings
Lifestyle enhancement program
Company equipment provided (Windows & Mac options)
Annual performance reviews with opportunities for growth and career development