B2B ERP Writer

Compose.ly
13d

About The Position

Most ERP content reads like a user manual. We need someone who can make it feel like a conversation with the smartest person in the room. The one who actually understands what keeps a VP of Operations up at night. Our client is a specialized ERP consulting firm helping mid-market manufacturers modernize their JD Edwards and IFS environments without the chaos of a rip-and-replace. They're not a software company. There is the team that cleans up what bad implementations leave behind and the strategic partner that makes sure it never happens again. This isn't a “write 10 pieces of content a month about ERP trends” gig. You're building the content engine for a technical niche where the stakes are real. Expect:

Requirements

  • 3+ years writing B2B content — ideally for SaaS, ERP, or enterprise tech (manufacturing industry experience is a serious plus)
  • You can translate dense technical concepts into plain language without losing accuracy — and you do it without being condescending
  • You know the difference between an IT Director's pain and a COO's pain — and you write to both
  • SEO isn't just a checklist to you. You understand keyword intent, density, and internal linking strategy at a strategic level
  • You can hold a brand voice consistently across formats — blog, email, social, landing page — without sounding like a different writer each time
  • You've worked with structured content briefs and can execute to spec without needing hand-holding
  • You treat deadlines like a personal commitment, not a suggestion

Nice To Haves

  • Have written for JD Edwards, IFS, SAP, or similar ERP platforms
  • Understand the manufacturing buyer's journey — from awareness through to the implementation decision
  • Are comfortable working inside Google Docs with structured formatting and highlight-based review workflows
  • Know how to structure content for AI extractability (GEO) and featured snippets — not just traditional SEO
  • Have experience with ABM content strategy or persona-driven campaigns
  • Grammarly is your best friend

Responsibilities

  • Fully own ABM content package (about 3 pieces per month of varied content) for manufacturing sub-verticals — chemical, food & bev, industrial equipment — that feel like they were written for that reader specifically
  • Assist with creative direction & QA of SEO blog posts (1,800–2,400 words) that rank for specific search terms AND convert cold traffic into on-site assessment requests — no fluff, no keyword stuffing, no AI-generated filler
  • Assist with creative direction & QA of email nurture sequences (3–5 touch cadences) for cold, warm, and post-download audiences — short, punchy, and strategically sequenced
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