Lead with Purpose. Build Leaders. Drive Results. Larson Automotive Group is seeking an accomplished Automotive General Manager who knows how to win—through people, performance, and culture. This is a rare opportunity for a proven dealership leader to take full ownership of a store, build a high-performing team, and shape the future within a respected, family-owned organization. We’re looking for a results-driven, customer-focused leader who understands that sustainable success comes from developing people, executing with discipline, and delivering an exceptional guest experience—every time. At Larson, we don’t believe in managing from behind a desk. We believe in visible leadership, clear expectations, accountability, and genuine care for our teams and communities. What You’ll Do Lead the Business – Take full responsibility for dealership performance across sales, fixed operations, customer satisfaction, and profitability Build High-Performing Teams – Recruit, develop, coach, and retain top talent at every level Drive Results – Set clear goals, track KPIs, and execute strategies that consistently deliver strong financial performance Elevate the Customer Experience – Champion a guest-first culture rooted in transparency, trust, and long-term relationships Operational Excellence – Oversee inventory strategy, expense control, process improvement, and brand standards Strategic Growth – Partner with executive leadership to implement forward-thinking sales, marketing, and operational initiatives Lead from the Front – Be present, engaged, and accountable—your leadership sets the tone What We’re Looking For Proven success as a General Manager or General Sales Manager in an automotive dealership Strong understanding of dealership financials, KPIs, and operational controls A people-first leader with a track record of developing managers and building culture Customer-focused mindset with a passion for reputation and long-term growth Confident decision-maker who thrives with autonomy and accountability High integrity, strong communication skills, and executive presence Why Larson Automotive Group True Leadership Opportunity – Full accountability with the authority to lead your business your way Family-Owned Stability – Long-term vision, strong values, and no short-term corporate pressure Executive Support – Backed by an experienced leadership team that believes in empowerment, not micromanagement Career Growth – Opportunities to advance within a growing automotive group Salary Range: $132,000 – $240,000 annually
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Job Type
Full-time
Career Level
Manager
Education Level
Associate degree
Number of Employees
251-500 employees