Associate Social Strategist

Gallery Media Group•New York, NY

13d•$50,000 - $65,000

About The Position

Gallery Media Group is a modern day media company with an overall mission to 'Make Positivity Louder.' GMG focuses efforts on where consumer attention currently lies and continues to shift. Gallery Media Group includes women’s lifestyle brand PureWow, the iconic fashion and style brand Coveteur, and a collection of social-first media brands, such as @cocktails on Instagram and TikTok that reach over 200M consumers. Additionally, GMG has an expansive experiential arm rooted in Gallery Houses—a fusion of social content, creators and cultural moments at scale—as well as a robust influencer marketing business. The company was founded in 2010 by CEO, Ryan Harwood and is now part of VaynerX, the Gary Vaynerchuk-owned holding company. — Associate Social Strategist We are looking for an associate social media strategist to help launch and manage a new Finance brand, as well as other rapidly growing GMG social brands. You will bring with you deep knowledge of social platforms, especially TikTok and Instagram. Plus, a ton of creative ideas and passion for the finance space. You will be charged with helping to ensure all social content is optimized for performance KPIs and works towards hitting our follower growth and engagement goals, while also helping to build our finance social brand and authority in our core verticals.

Requirements

Proven experience building social media audiences and running successful content strategies
1-3 years working for an digital publisher, agency and/or brand
You will be a proven creative and data-driven thinker who understands the importance of both art and science when it comes to social content success
Good communication, presentation, and analytical skills, and experience communicating results and ideas with clients.
Experience creating social-first content

Nice To Haves

Strong knowledge of Adobe Photoshop is a plus
Strong knowledge of a video editing software, such as Premiere or CapCut preferred
Experience working with finance content preferred

Responsibilities

You will work alongside the Associate Director, Social Strategy to spearhead strategic social initiatives across platforms
You will manage content posting across all priority social platforms, including Instagram and TikTok
You will assist with managing the social content calendars and caption writing
You will be responsible for daily community management and account engagement
You will identify daily trending topics relevant to the brand, develop content ideas, and bring them to life, as needed
You will ideate and create original evergreen content ideas, as needed
You will contribute to regular reporting, content analysis and strategy recommendations
You will keep a constant pulse on culture and what’s trending across platforms to help inform social content decisions