Associate Social Media Editor

Dotdash Meredith • New York, NY

1d • $67,000 - $75,000 • Hybrid

About The Position

About The Position | Major goals and objectives and location requirements The Associate Social Media Editor will join a new team within the Transaction department at People Inc. and will be responsible for the creation of social media content to market and build an audience for a new product. This role requires someone who is passionate about social media content, social media marketing, and shopping. They will write, film, star in, and edit social media content that acquires and engages a loyal following and converts them into loyal users. This role will report to the Senior Social Media Editor. Your day-to-day: Pitch, write scripts for, shoot, and edit short-form video content for Instagram, TikTok, and Facebook Support the execution of the brand’s content strategy across Instagram, TikTok, Facebook, and emerging formats Pitch original content ideas and contribute to brainstorming sessions Write engaging hooks and captions aligned with the brand’s voice Collaborate with creative, design, and marketing teams to support broader campaigns and storytelling initiatives Assist in maintaining weekly and monthly editorial calendars and help prepare content in advance of key marketing moments Produce additional formats, including static graphics, carousels, GIFs, and Instagram Stories Stay up to date on platform trends, current events, and algorithm changes to inform content creation and strategy Attend in-person events and activations as needed to capture social content Support community management efforts by responding to comments, engaging with followers, and interacting with relevant accounts Monitor conversations related to the brand across social channels This position is hybrid in-office. About The Positions Contributions: Weight % Accountabilities, Actions and Expected Measurable Results 65% Social media content creation: Pitching, writing, shooting, scheduling, and executing all steps to create assets and content 25% Social media community management 10% Strategic research to stay up to date on platform trends and content performance The Role’s Minimum Qualifications and Job Requirements Education: Bachelor’s degree in a related field or equivalent training and/or experience. Experience: A social media editor or content creator with at least 2 years of experience Specific Knowledge, Skills, Certifications and Abilities: Familiar with TikTok, Instagram, and emerging social platforms along with scheduling and analytical tools like Dash Social Experienced with using editing tools such as CapCut or similar video platforms Passionate about content creation, digital culture, and shopping Comfortable on camera and excited to create video content A strong communicator with an understanding of tone and voice Highly organized and able to manage multiple tasks in a fast-paced environment % Travel Required (Approximate): 0 It is the policy of People Inc. to provide equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law. In addition, the Company will provide reasonable accommodations for qualified individuals with disabilities. Accommodation requests can be made by emailing [email protected]. The Company participates in the federal E-Verify program to confirm the identity and employment authorization of all newly hired employees. For further information about the E-Verify program, please click here: https://www.e-verify.gov/employees Pay Range Salary: New York: $67,000.00 - $75,000.00 The pay range above represents the anticipated low and high end of the pay range for this position and may change in the future. Actual pay may vary and may be above or below the range based on various factors including but not limited to work location, experience, and performance. The range listed is just one component of People Inc's total compensation package for employees. Other compensation may include annual bonuses, and short- and long-term incentives. In addition, People Inc. provides to employees (and their eligible family members) a variety of benefits, including medical, dental, vision, prescription drug coverage, unlimited paid time off (PTO), adoption or surrogate assistance, donation matching, tuition reimbursement, basic life insurance, basic accidental death & dismemberment, supplemental life insurance, supplemental accident insurance, commuter benefits, short term and long term disability, health savings and flexible spending accounts, family care benefits, a generous 401K savings plan with a company match program, 10-12 paid holidays annually, and generous paid parental leave (birthing and non-birthing parents), all of which may vary depending on the specific nature of your employment with People Inc. and your work location. We also offer voluntary benefits such as pet insurance, accident, critical and hospital indemnity health insurance coverage, life and disability insurance. #NMG# People Inc. is America’s largest digital and print publisher. Our 40+ iconic and fast-growing brands harness the best intent-driven content, the fastest sites, and the fewest ads to help nearly 200 million people every month, including 95 percent of US women, make decisions, take action, and find inspiration. People Inc. brands include PEOPLE, Better Homes & Gardens, Verywell, FOOD & WINE, The Spruce, Allrecipes, Byrdie, REAL SIMPLE, Investopedia, Southern Living and more.

Requirements

• A social media editor or content creator with at least 2 years of experience
• Familiar with TikTok, Instagram, and emerging social platforms along with scheduling and analytical tools like Dash Social
• Experienced with using editing tools such as CapCut or similar video platforms
• Passionate about content creation, digital culture, and shopping
• Comfortable on camera and excited to create video content
• A strong communicator with an understanding of tone and voice
• Highly organized and able to manage multiple tasks in a fast-paced environment
• Bachelor’s degree in a related field or equivalent training and/or experience.

Responsibilities

• Pitch, write scripts for, shoot, and edit short-form video content for Instagram, TikTok, and Facebook
• Support the execution of the brand’s content strategy across Instagram, TikTok, Facebook, and emerging formats
• Pitch original content ideas and contribute to brainstorming sessions
• Write engaging hooks and captions aligned with the brand’s voice
• Collaborate with creative, design, and marketing teams to support broader campaigns and storytelling initiatives
• Assist in maintaining weekly and monthly editorial calendars and help prepare content in advance of key marketing moments
• Produce additional formats, including static graphics, carousels, GIFs, and Instagram Stories
• Stay up to date on platform trends, current events, and algorithm changes to inform content creation and strategy
• Attend in-person events and activations as needed to capture social content
• Support community management efforts by responding to comments, engaging with followers, and interacting with relevant accounts
• Monitor conversations related to the brand across social channels

Benefits

• medical
• dental
• vision
• prescription drug coverage
• unlimited paid time off (PTO)
• adoption or surrogate assistance
• donation matching
• tuition reimbursement
• basic life insurance
• basic accidental death & dismemberment
• supplemental life insurance
• supplemental accident insurance
• commuter benefits
• short term and long term disability
• health savings and flexible spending accounts
• family care benefits
• a generous 401K savings plan with a company match program
• 10-12 paid holidays annually
• generous paid parental leave (birthing and non-birthing parents)
• voluntary benefits such as pet insurance, accident, critical and hospital indemnity health insurance coverage, life and disability insurance

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level