Associate Retail Media Manager, Omnichannel

Harry'sNew York, NY
99d$95,000

About The Position

Harry’s is a men’s grooming brand that offers high quality shave, body, hair, and skin care products at an exceptional value. Launched in 2013, Harry’s redefined the shaving experience and helped pioneer the earliest era of direct to consumer in the process. Since then, the brand has become the #2 shave brand globally and expanded to offer products for every step in its customer’s routine. Harry’s is also on a mission to ensure guys have access to quality mental health care. To date, the brand has helped connect over 2 million men to quality mental health resources. Harry’s is part of Mammoth Brands, the modern CPG company behind category-leading brands Harry’s, Flamingo, Lume, and Mando. Driven by a mission to “Create Things People Like More,” the company is creating a new model—and home—for brands, founders, and talent looking to solve unmet needs, improve peoples’ lives and ultimately change the status quo. Even as we grow, we take extra care to maintain the small, scrappy, entrepreneurial culture that helped to get us where we are today: a company that people like more, that better serves its customers, employees, and community. Mammoth Brands is committed to making a positive impact and donated over $20 million through our network of nonprofit partners to date. The Harry's working model is in-office Tuesday, Wednesday, and Thursday. Our beautiful 70,000 square foot SoHo office is decked out with bagels on Wednesdays and lunch on Thursdays, and fully stocked kitchens with snacks, coffee, and drinks everyday. Can’t forget the free products and the opportunity to have some meetings without Zoom!

Requirements

  • 2+ years of experience managing and executing retail media campaigns across Walmart Connect, Criteo, Roundel, and Amazon.
  • Preferred 1+ years experience managing Walmart Connect Advertising and/or Criteo Ads.
  • Experience working in tight collaboration with multiple people and departments across our organization.
  • Comfortable with data and performing campaign/cohort analysis.
  • Experience leading cross-functional projects with successful outcomes.
  • Proven track record of success working autonomously in a fast-paced environment while maintaining a high-level of communication.
  • Highly organized with strong project management skills.
  • Strong writing skills and outstanding attention to detail.

Nice To Haves

  • Experience in eCommerce SaaS platform tools like Helium10, Skai and Profitero.
  • Experience in Walmart Scintilla Charter.
  • Experience in Amazon Vendor Central.
  • Experience with Amazon Marketing Cloud.
  • Experience in Looker.
  • Understanding of IRI/Circana Syndicated Data.

Responsibilities

  • Manage overall retail media advertising campaigns for Harry's and Flamingo across Brick and Click RMNs (Walmart.com, Target.com, Instacart, Kroger.com, CVS.com) based on budget allotted.
  • Support Retail Leads of Walmart, Target, Drug, and Grocery in creating long term strategy for Ecommerce Performance Marketing for their respective accounts.
  • Independently manage the Walmart.com and Target.com retail media budget and define performance media activities across on platform and off platform tactics with the strategic purpose of incremental sales and efficient return.
  • Manage external agencies in terms of campaign delivery, strategy briefing, measurement KPI goal setting. Distill Brand Strategies to Retail Media strategies.
  • Instill a performance marketing mindset, by setting clear KPIs and managing a reporting process alongside agency partners to effectively measure eComm marketing performance.
  • Develop insightful performance reports, analysis and insights.
  • Strategically plan, analyze and optimize campaign performance at the keyword, audience, placement and creative level.
  • Partner with agency and Harry’s and Flamingo analytic teams to create advanced reporting & use cases leveraging Walmart Scintilla Charter, Amazon Marketing Cloud or similar data clean room platforms.
  • Support the Amazon.com media team with occasional ad management support and cross-sharing learnings when relevant.
  • Partner with Growth Marketing Team and Brand Teams on creating integrated marketing plans with the ability to collaborate on driving offline support synced with retail media to maximize ROI.
  • Closely collaborate with our in house creative team to create, test, and refine creative assets for paid marketing campaigns.

Benefits

  • Medical, dental, and vision coverage.
  • 401k match.
  • Equity in Mammoth Brands.
  • Flexible time off and working hours.
  • Wellness and L&D stipends.
  • 4 weeks sabbatical after 5 years, 6 weeks after 10 years, and 8 weeks after 15 years.
  • 20 fully paid weeks off for parents who give birth, or 16 fully paid weeks off for all other paths to parenthood.
  • Fun IRL and virtual events including happy hours, team building events, and parties on our rooftop.
  • Free products from all of our brands.
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